Area Sales Manager – Croydon

Bennie Group

Croydon

On-site

GBP 45,000 - 65,000

Full time

14 days+
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Benefits offered by this job

Company car
Laptop
Phone

Job summary

Bennie Equipment seeks a field-based sales professional to drive growth in the southeast region, reporting to the National Hire & Sales Manager. You will grow new business and manage an existing client portfolio across the UK.

The role requires 5+ years of materials handling sales experience in the forklift sector, strong negotiation and presentation skills, and the ability to work to targets. Travel and cross-level customer engagement are key.

Qualifications

  • Minimum 5 years of materials handling sales experience within the forklift industry.
  • Strong new business development skills and hunter mindset.
  • Excellent communication, negotiation and presentation abilities.
  • Ability to manage a defined territory and plan effectively to meet targets.

Responsibilities

  • Visit prospects for new business.
  • Visit existing customers to upsell and develop the relationship.
  • Provide customers with quotations.
  • Negotiate the terms of an agreement and close sales.
  • Gather market and customer information.
  • Identify new markets and business opportunities.
  • Record sales and activity on a CRM.
  • Analyze CRM data for sales opportunities.
  • Territory planning and time management to meet deadlines.

Skills

Sales experience
Materials Handling
Forklift Industry
CRM usage
Negotiation
Presentation skills
Relationship building
Territory planning
Microsoft Office

Tools

CRM
Microsoft Office

Job description

Hours: Monday to Friday 40 hours per week

Posted Date: July

Company Summary:

Bennie Equipment is a rapidly growing materials handling solutions company, with our HQ in Northamptonshire, that supply a complete range of; Materials Handling, Powered Access, Cleaning Equipment & much more, across the UK.

Working Hours:

Monday to Friday 40 hours per week flexible hours between 07:00 and 18:00 – You are also required to work such additional hours as may be necessary for the proper performance of your duties or that may be required to fulfil role.

Job Role/Description

Reporting to the National Hire & Sales Manager, your key responsibility is the growth of the southeast sales region.

The area already hosts an existing client portfolio butultimately thesuccess of the role hinges on developing new business.

You will play a key role in all stages of the sales process, including initial prospecting, appointment making, customer presentations and demonstrations through toultimately closingthe deal.

The efficient planning and management of the territory is as crucial as your work ethic,driveand enthusiasm.

Offering a Consultative approach, working across all levels from shop floor to board level, you will develop a thorough understanding of each prospect or customer and their operations, looking for opportunity to secure new business, develop further business or provideadditionalvalue.

We place emphasis on career stability and therefore look for an employment history thatdemonstratesthis. You will be a self-starter and have a strong work ethic, high energy,driveand determination.

Responsibilities
  • Visit prospects for new business
  • Visit existing customers to upsell and develop the relationship
  • Provide customers with quotations
  • Negotiate the terms of an agreement and close sales
  • Gather market and customer information
  • Identifynew markets and business opportunities
  • Record sales & activity on a CRM
  • Analysis of CRM for sales opportunities
  • Candidatemusthave a minimum of 5 years Materials Handling sales background within the Forklift Industry.
  • Strong new business development skills.
  • Personable – ability to build strong relationships.
  • Strong presentation and customer facing skills (written and verbal presentations, equipment demonstration, pricenegotiationand objection handling).
  • Commercial acumen (need identification, market awareness, competitor awareness).
  • Solution sales ability.
  • Numerically competent.
  • IT skills (Microsoft Office, email, CRM.).
  • Excellentorganisationalskills (specifically territory planning, time management andworking todeadline).
  • Ability to absorb client information and communicate features and benefits to customers.
What We Offer

Remuneration: We offer a competitive salary, along with a company car, laptop and phone

Development: We are committed to investing in our people, so we invest in you. Development is in your hands, and we want to enable this so your progression at Bennie is only limited by what you want to achieve.

Pets: Office based employees are invited to bring their well-behaved dogs in to the office.

Finally, Our long-standing family tradition, of giving staff a Christmas turkey

Cranford Road
Burton Latimer
Northamptonshire
NN15 5TB

Part of The Bennie Group
A family of great companies

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