AI-Driven B2B Product Marketing Executive (Hybrid)

Acuro Associates Ltd; Woking; Hybrid; GBP 40,000 - 50,000; Full time

Benefits offered by this job

Benefits

Job summary

Acuro Associates Ltd. is recruiting a Product Marketing Executive to own go-to-market for a growing software portfolio. The role involves partnering with Product Management, Sales and Marketing across international markets to drive awareness, engagement and product adoption.

Hybrid role (3 days in Woking, 2 days remote) with a £40,000 - £50,000 salary plus benefits. Ideal for a data-driven marketer with 1-2 years in B2B software marketing and familiarity with AI-enabled campaigns.

Qualifications

• 1-2 years of experience in B2B software product marketing.
• Practical experience with AI-driven marketing platforms and workflows.
• Healthtech/healthcare sector experience.
• Experience with marketing automation tools (HubSpot, Marketo, Salesforce, Dynamics).

Responsibilities

• Execute product marketing campaigns aligned to roadmaps and objectives.
• Develop product messaging, positioning and value propositions.
• Create sales enablement content and marketing collateral.
• Drive demand generation and lead nurturing programs.
• Monitor campaign ROI, conversion rates and pipeline impact.
• Analyse marketing data and provide improvement recommendations.
• Collaborate with Product, Sales and Marketing across markets.

Skills

B2B software marketing

AI marketing platforms

Healthtech experience

Marketing automation tools

Tools

HubSpot

Marketo

Salesforce

Dynamics

Job description

Acuro Associates Ltd. is recruiting a Product Marketing Executive to own go-to-market for a growing software portfolio. The role involves partnering with Product Management, Sales and Marketing across international markets to drive awareness, engagement and product adoption.

Hybrid role (3 days in Woking, 2 days remote) with a £40,000 - £50,000 salary plus benefits. Ideal for a data-driven marketer with 1-2 years in B2B software marketing and familiarity with AI-enabled campaigns.