A global education organization seeks a B2B Campaign Specialist to support the planning and execution of demand generation programs. This role involves managing multi-channel campaigns and collaborating with cross-functional teams. The ideal candidate should have a Bachelor's degree in marketing or a related field, along with 1-2 years of experience in B2B marketing or event campaigns. Strong communication skills and familiarity with ABM tools are essential. This full-time position offers an opportunity to drive effective marketing strategies across the enterprise.
Qualifications
1-2 years of experience in B2B marketing or digital campaigns.
Specific experience building marketing campaigns is required.
Knowledge of paid digital channels like LinkedIn Ads, Google Ads.
Responsibilities
Assist in the development and delivery of multi-channel campaigns.
Support event marketing initiatives including trade shows and webinars.
Monitor and maintain lead flow processes to support sales alignment.
Skills
Exposure to ABM programs or tools
Experience supporting event marketing campaigns
Basic understanding of paid digital channels
Strong communication and interpersonal skills
Proactive learner
Attention to detail
Education
Bachelor's degree in marketing, Business, Communications, or related field
Tools
HubSpot
Salesforce
Monday.com
Job description
A global education organization seeks a B2B Campaign Specialist to support the planning and execution of demand generation programs. This role involves managing multi-channel campaigns and collaborating with cross-functional teams. The ideal candidate should have a Bachelor's degree in marketing or a related field, along with 1-2 years of experience in B2B marketing or event campaigns. Strong communication skills and familiarity with ABM tools are essential. This full-time position offers an opportunity to drive effective marketing strategies across the enterprise.