Growth Marketing manager (F/M)

GetMint; Paris; Hybrid; EUR 55,000 - 65,000; Full time

Benefits offered by this job

MacBook laptop

Alan health insurance

Office in central Paris

Job summary

GetMint is hiring a Growth Marketing Manager to lead B2B SaaS expansion across France, US and Europe. You will own ABM and outbound motions, build scalable lead engines, and partner with product and data teams to optimize PLG funnels from trial to paid.

Based in Paris, you will manage paid channels (LinkedIn, Google, YouTube), craft data-driven dashboards, and own CAC with clear targets. Fluency in English is required; experience with HubSpot, PostHog and Lemlist is a plus.

Qualifications

• 3 to 5 years of experience in growth or acquisition, ideally in B2B SaaS.
• Fluent English required (US and European markets).
• Experience with paid budgets (LinkedIn Ads, Google Ads) and ABM/outbound mechanics.
• Data-driven with strong reporting skills and ability to own CAC.

Responsibilities

• Grow the Enterprise pipeline and expand existing accounts through targeted ABM campaigns.
• Own events and tradeshows end to end: selection, preparation, activation, lead follow-up.
• Define and execute the targeting strategy for outbound efforts.
• Build lead engine: data sourcing, enrichment, scoring, and allocation to sales.
• Automate lead generation using AI/automation, with API workflows.
• Drive PLG funnel optimization from click to signup to paying customer.
• Manage the acquisition budget across channels and regions; produce dashboards.

Skills

Growth Marketing

ABM

Paid acquisition

Data-driven

English fluent

Tools

HubSpot

PostHog

Clay

Lemlist

Sales Navigator

LinkedIn Ads

Google Ads

Job description

Growth Marketing manager (F/M)

On-site

Paris, FR

Who we are

AI answer engines — ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews — are replacing classic Google search. Brands that aren't visible there lose ground every day.

GetMint is the leading GEO (Generative Engine Optimization) platform. We help brands measure, understand and improve their visibility in AI answers.

Founded by the co-founding of Bankin' and Bridge API, GetMint raised €4M in pre-seed (Founders Future, Kima Ventures, 50 Partners) and was selected for Station F's F/AI program. We've built a proprietary data moat — 220,000+ domains analyzed, 545 brands, 49,000+ prompt groups across 6 AI models — and run two growth engines: an Enterprise motion in France and a PLG self-serve motion in the US.

The GEO market is exploding. We are hiring to move faster.

Your Role

Enterprise motion (France / Europe)

Inbound

• Grow the Enterprise pipeline and accelerate expansion of existing accounts through targeted ABM campaigns
• Own events and tradeshows end to end: selection, preparation, activation, lead follow-up

Outbound

• Define and execute the targeting strategy: identify who to target, in which industries, based on which business signals
• Build the lead engine: source raw data, enrich it, score it, and dynamically allocate the best opportunities to the sales team
• Combine off-the-shelf databases and custom scraping, leveraging AI (Claude Code, Python scripts) to rapidly bypass technical roadblocks
• Deliver impeccable data quality: every list must be accurate and actionable to maximize campaign conversion rates (cold call, Lemlist, LinkedIn messages)
• Industrialize: turn lead generation from a manual process into an automated machine, with robust API workflows on platforms like n8n, eliminating repetitive tasks for the sales team
• Drive European expansion: rebalance outbound efforts beyond France and integrate the local sourcing and prospecting nuances of each market

PLG motion (US / Europe)

Inbound

• Set up and scale paid acquisition channels across US and European markets: LinkedIn Ads, Google Ads, YouTube Ads, and any relevant channel worth testing
• Own the PLG funnel end to end: from click to signup, from trial to paying customer
• Optimize conversion at every funnel stage, in collaboration with product and data

Outbound

• Deploy automated outbound sequences at scale toward self‑serve segments, with a direct signup CTA
• Leverage product signals (PQL, usage, churn risk) to trigger targeted conversion and reactivation campaigns

Performance and reporting (cross-motion)

• Manage the acquisition budget across all channels and regions (France, US, Europe)
• Own CAC by motion and by channel, with clear targets
• Build and maintain acquisition reporting: dashboards, performance reviews, budget arbitration

What we’re looking for

3 to 5 years of experience in growth or acquisition, ideally in B2B SaaS

• You have managed paid budgets (LinkedIn Ads, Google Ads) with measurable results
• You know ABM and outbound mechanics (Lemlist, Sales Navigator, data enrichment)
• You use AI as a productivity lever: generating a Python script with Claude Code doesn't scare you
• You are comfortable with PLG funnels: trials, activation, conversion
• Data‑driven: you build reporting and make decisions based on numbers
• Fluent English required (US and European markets)
• Bonus: experience with HubSpot, PostHog, Clay or equivalents, and another European language (Spanish, Italian, German)

The mindset that thrives here

• Ownership — you build the acquisition machine from scratch; nobody hands you a playbook.
• Data‑driven — you track what performs, double down, and cut what doesn't work.
• Industrialization — you turn manual processes into scalable, automated systems.
• AI‑native — you use AI as a production lever to move faster than the competition, never a crutch.
• Cross‑market agility — you're comfortable juggling France, the US and Europe, and adapting to each market's nuances.
• Adaptability — you thrive in an early‑stage startup environment, switching between strategy and hands‑on execution.

The Opportunity

As we're building our founding team, we're looking for someone who wants to be part of an exceptional journey with a strong team cohesion. We work primarily from the office to move fast together, while keeping occasional remote days possible when needed.

You join the marketing team, reporting directly to the CMO. Your mission: generate pipeline and signups across both motions, in France, the US and Europe. You own acquisition end to end — strategy, execution, budget, results — with real autonomy from day one.

Our Hiring Process

• Screening Call with Sandra (HR): A first conversation to check for hard blockers and align on expectations, package, and fit
• Discovery call with the CMO (45 minutes, video call): A discussion about your experience and motivation
• In‑depth interview + growth case study (video call or in person at the office): A deep dive into your approach to acquisition, targeting, and a real growth case study
• Meeting with the co‑founders
• Reference Check: We'll speak with your professional references to complete the recruitment process

What we offer

An exploding market: GEO is to SEO what mobile was to the web

• An experienced founding team (two exits behind them)
• Real ownership: you build, you decide, you are judged on results
• An international scope from day one (France, US, Europe)
• Package: 55k-65k
• Heart of AI transformation
  • Your daily work is impacted by frontier labs' product and monetization strategy — no better place to keep track of Google, OpenAI, Anthropic, etc. moves
  • AI workflows integration in your daily work — access to tools and internal AI deployment experts
• All basics: office in central Paris, Alan health insurance, MacBook laptop, etc.

If what you've just read aligns with your plans for the future, then we look forward to receiving your application and meeting you.

At GetMint, we are dedicated to fostering a diverse and inclusive work environment where every individual's unique background, perspective, and talent is valued and celebrated.

We respond within 24 hours.