## What Does This Growth Marketing Manager Role Involve?### About The RoleAs our Growth Marketing Manager, you will build and own our marketing engine from the ground up. This is a high-impact, hands-on role where you'll create the programs, systems, and strategies that drive measurable pipeline for our enterprise sales team.### What You'll Do### Build Our Marketing MotionOwn our digital growth infrastructure, set and hit targets for traffic, demos, and conversions in partnership with GrowthBuild our SEO program, content strategy, and website optimization from scratchDrive content production: blogs, playbooks, landing pages that convert prospects to pipelineScale webinars and events: own setup, execution, and follow-up that drives ongoing revenueCreate lifecycle marketing programs and email campaigns that move prospects through the funnel### Drive Pipeline & RevenueImplement true ABM programs for target accounts, working closely with BDRs and AEs on long sales cyclesRun high-ROI paid campaigns with strict performance accountabilityEstablish marketing analytics that track the full funnel from traffic to revenueBuild co-marketing initiatives and partnerships that expand reach### Set the Foundation for ScaleManage our CMS, forms, tracking infrastructure, and experimentation frameworkDefine dashboards and attribution models that inform strategy across the businessEstablish standards, processes, and best practices that will scale with the team### What We're Looking For### Required Background:5-8 years in B2B SaaS marketing with hands-on demand generation experienceExperience scaling through Series A to C/D at enterprise sales-led companiesBuilt pipeline without big brand backing, you know how to generate results from scratchDeep experience across content, digital, paid, email, webinars, and eventsLed small teams (1-4 people) while staying hands-on with execution### You Must Have:Proven ability to drive pipeline in enterprise sales environments with long sales cycles and complex dealsDirect collaboration experience with BDRs and AEs, you understand how marketing drives sales outcomesTechnical proficiency with HubSpot, Salesforce, and marketing tools - you can build reports and optimize programs independentlyPerformance-driven mindset from a high-accountability marketing cultureTrack record of building programs yourself, not just managing processes or people### You'll Thrive Here If:You're equally comfortable setting strategy and executing in the trenchesYou thrive working autonomously and figuring things outYou want direct impact on company trajectory, not just a defined roleYou're opinionated about what works but ruthlessly data-driven### Recruitment processInitial Discovery call (30 min) — Get to know each other and discuss your background and interest in MochiSkills deep-dive interview (2x30 min) — Walk through your digital marketing wins, technical capabilities, and approach to growth with our GTM teamCase study presentation (45 min) — Present a take-home challenge to our Chief Growth Officer, demonstrating your strategic thinking and execution styleFinal conversation with founder & offer — Alignment on role, vision, and next steps