Global Brand Growth & Innovation Manager

BIC; Clichy; On-site; EUR 85,000 - 110,000; Full time

Job summary

BIC is seeking a Global Brand Manager to lead multi-year growth strategies for the stationery category, delivering global innovation and portfolio management across regions in line with the brand equity.

You will collaborate with Market Insights, Commercial teams, and R&D to drive ideation, consumer testing, and go-to-market execution while managing budgets and cross-functional teams in a fast-moving, international environment.

Qualifications

• Strong analytical skills to translate consumer insights into actionable growth initiatives.
• Proven track record of launching new products and managing brand growth in a global context.
• Ability to work with cross-functional teams across regions and cultures.

Responsibilities

• Partner with Market and Consumer Insights to understand trends and develop strategic propositions.
• Monitor global marketplace for new product innovations and opportunities.
• Lead development of strategic plans to deliver long-term category growth.
• Support global portfolio strategy execution and define priority growth opportunities.
• Lead cross-functional teams for multi-year innovation and renovation initiatives.

Skills

Fluent English

Global brand management

Strategic thinking

Cross-functional collaboration

Education

Bachelor's degree in Business Marketing or Business Administration

Job description

BIC is seeking a Global Brand Manager to lead multi-year growth strategies for the stationery category, delivering global innovation and portfolio management across regions in line with the brand equity.

You will collaborate with Market Insights, Commercial teams, and R&D to drive ideation, consumer testing, and go-to-market execution while managing budgets and cross-functional teams in a fast-moving, international environment.