France RGM Director: AI‑Driven Growth & AFH Strategy

Coca-Cola HBC; France; Hybride; EUR 120 000 - 150 000; Plein temps

Résumé du poste

The Coca-Cola Company is seeking a Director of Revenue Growth Management (RGM) for France, based in Issy les Moulineaux. You will lead the end-to-end RGM agenda across Retail and AFH, developing pricing, pack architecture and promotional strategies aligned with channel dynamics and consumer occasions.

You will apply advanced analytics, AI-driven tools and scenario planning to optimize trade investments, drive ROI and grow profitability in a highly competitive market.

Qualifications

• Advanced analytics and data-driven decision making.
• Familiarity with AI-driven tools, pricing engines and data science applications.
• Strong financial acumen including scenario planning and P&L impact assessment.
• Ability to influence stakeholders across a matrix organization.

Responsabilités

• Lead end-to-end RGM agenda for France across Retail and AFH channels.
• Develop pricing, pack architecture and promotional frameworks.
• Apply predictive modelling and AI to optimize trade investment and ROI.
• Prioritize AFH growth with system levers like route-to-market design.
• Collaborate with marketing, commercial and bottling teams on channel strategies.
• Embed financial simulations to enhance agility in a dynamic market.
• Foster test-and-learn culture and scale successful models into operations.

Formation

Bachelor’s degree in Business, Economics, Marketing, or related field

MBA or Master’s degree

Description du poste

The Coca-Cola Company is seeking a Director of Revenue Growth Management (RGM) for France, based in Issy les Moulineaux. You will lead the end-to-end RGM agenda across Retail and AFH, developing pricing, pack architecture and promotional strategies aligned with channel dynamics and consumer occasions.

You will apply advanced analytics, AI-driven tools and scenario planning to optimize trade investments, drive ROI and grow profitability in a highly competitive market.