EMEA Brand Marketing Lead – ProCare Growth & Enablement

Stryker; Lyon; Hybride; EUR 46 000 - 76 000; Plein temps

Avantages offerts par ce poste

Flat hierarchies

Career development

Attractive compensation

Recognition programs

Diversity & inclusion

Quality products

Résumé du poste

Stryker is seeking a Brand Marketing Lead for ProCare in Europe, the Middle East and Africa, based in Lyon with hybrid work options. You will translate strategic priorities into marketing programmes, sales education, customer value content and commercial tools to drive ProCare growth across the region.

The role blends strategic brand marketing with hands-on marketing operations, including pricing, quoting and data maintenance to keep systems current.

Qualifications

• Bachelor’s degree in marketing, business or related field.
• 4+ years in international marketing, product/brand management or service marketing.
• Experience developing/executing marketing plans, campaigns and sales enablement.
• Strong commercial/operational understanding including pricing, quoting and product data.
• Ability to lead/manage marketing projects and generate insights from data.
• Excellent communication and presentation skills in English.

Responsabilités

• Translate strategic priorities into marketing programmes, sales education and customer value content.
• Coordinate and execute ProCare strategy across EMEA with central and regional actions.
• Lead central tactics and campaigns delivering measurable business outcomes.
• Develop customer value propositions, messaging and sales tools.
• Manage ProCare product management, pricing, quotations and data maintenance.
• Support opportunity management workflows and pipeline visibility.
• Lead product/service launches and obsolescence planning.
• Analyze customer/market insights and report on marketing performance.
• Plan and manage the ProCare marketing budget with governance alignment.
• Provide in-field marketing and sales support to gather insights.

Connaissances

Marketing planning

Pricing experience

Quoting process

Product data management

Project management

Data analysis

MS Office

English proficiency

Cross-functional collaboration

Travel readiness

Formation

Bachelor's degree

Outils

CRM

CRM systems

Dashboards

Product data systems

Description du poste

Stryker is seeking a Brand Marketing Lead for ProCare in Europe, the Middle East and Africa, based in Lyon with hybrid work options. You will translate strategic priorities into marketing programmes, sales education, customer value content and commercial tools to drive ProCare growth across the region.

The role blends strategic brand marketing with hands-on marketing operations, including pricing, quoting and data maintenance to keep systems current.