Customer Data & Analytics Specialist (m/f/d)

Hager; Paris; Sur place; EUR 65 000 - 110 000; Plein temps

Avantages offerts par ce poste

Personalized onboarding experience

Hi University

Internal mobility

Résumé du poste

Hager Group is hiring a Customer Data & Analytics Specialist, based in Paris or Obernai (67) for a permanent contract. You will develop and govern a robust customer data ecosystem to support marketing, sales and customer experience.

You will own the Single Customer View, drive data governance and quality, build advanced analytics like segmentation and forecasting, and translate insights into actionable recommendations for cross-functional teams.

Qualifications

• 5+ years in customer analytics, CRM analytics, data management, or marketing analytics.
• Strong expertise in data platforms, governance, quality management, and modelling.
• Proficient in SQL, Power BI, Dynamics 365, Eloqua, Qualtrics, Python or R.
• Experience with predictive analytics: segmentation, churn, propensity, forecasting.
• Excellent communication and stakeholder management for data storytelling.
• Familiarity with AI and advanced analytics to drive business value.

Responsabilités

• Own and enhance the Single Customer View across systems.
• Define and enforce data governance standards and GDPR compliance.
• Develop customer analytics, segmentation, and forecasting models.
• Translate insights into actionable business recommendations.
• Collaborate with Marketing, CRM, IT, and Sales teams.

Connaissances

Customer Analytics

Data storytelling

Stakeholder management

Data governance

Analytical thinking

Outils

SQL

Power BI

Dynamics 365

Eloqua

Qualtrics

Python

R

Description du poste

Shape the Future of Customer Intelligence at Hager

At Hager Group, we are committed to creating exceptional customer experiences and strengthening customer centricity as a key driver of sustainable growth. To support this ambition, we are looking for a Customer Data & Analytics Specialist (m/f/d) who will play a key role in developing our customer intelligence capabilities.

In this position, you will ensure the availability, quality, governance, and activation of customer data across the organization. By transforming complex data into actionable insights, you will enable smarter decision-making, more personalized customer engagement, and stronger business performance.

If you are passionate about customer analytics, data governance, and leveraging AI-driven insights to create business value, we'd love to hear from you.

As a Customer Data & Analytics Specialist you will report to the Insights & Analytics Senior Manager in the Insight & Analytics department based in Paris or Obernai (67) for a permanent contract.

Your Mission

As a Customer Data & Analytics Specialist, you will develop and govern a robust customer data ecosystem that supports marketing, sales, and customer experience objectives. You will be instrumental in building a trusted Single Customer View and translating customer data into meaningful business insights.

Your Key Responsibilities

Own and Enhance the Single Customer View (SCV)

• Lead the continuous development and optimization of the Single Customer View.
• Ensure accurate, enriched, and deduplicated customer profiles across systems.
• Govern customer data flows and data architecture.
• Implement monitoring processes and improvement plans to maintain data integrity.

Drive Data Governance, Quality & Compliance

• Define and maintain customer data governance standards and best practices.
• Ensure compliance with GDPR and consent management requirements.
• Conduct data quality audits and implement corrective actions.
• Guarantee data accuracy, completeness, consistency, and reliability.

Deliver Customer Analytics & Advanced Insights

• Develop customer segmentation, churn prediction, propensity, and forecasting models.
• Analyze customer behavior, journeys, and lifecycle evolution.
• Support customer personalization and customer experience initiatives.
• Leverage advanced analytics, AI, and machine learning techniques to generate business insights.

Activate Insights & Support Business Decisions

• Prioritize and manage analytics requests from stakeholders.
• Translate business challenges into actionable analytical solutions.
• Support campaign targeting, customer engagement, and retention initiatives.
• Present recommendations through impactful data storytelling and visualizations.

Foster Cross-Functional Collaboration

• Partner closely with Marketing, CRM, Digital, Sales, Product Management, and IT teams.
• Ensure alignment of customer data initiatives with strategic business priorities.
• Promote a data-driven culture across the organization.

Your profile

• 5+ years of experience in Customer Analytics, CRM Analytics, Data Management, or Marketing Analytics.
• Strong expertise in customer data platforms, data governance, data quality management, and data modelling.
• Advanced analytical and technical skills, including SQL, Power BI, Dynamics 365, Eloqua, Qualtrics, and Python and/or R.
• Proven experience in predictive analytics, including customer segmentation, churn analysis, propensity modelling, and forecasting.
• Strong communication and stakeholder management skills, with the ability to translate complex data into actionable business insights through compelling data storytelling.
• Experience leveraging Artificial Intelligence (AI) and advanced analytics techniques to enhance customer intelligence and business performance.
• Knowledge of the building or electrical industry would be a distinct advantage.

What we offer?

• Personalized onboarding experience program designed to make your first days smooth
• Opportunities to learn and grow through Hager Group's awarded Hi University.
• Internal career opportunities, over 25% of our recruitments are through internal mobility

What are the recruitment stages?

• Once your CV has been selected, you will be contacted by a recruiter for an initial phone exchange.
• You will be invited for a first interview with the hiring manager & the recruiter
• A second Interview will be then organized with the N+2 & the HR manager