Apps Performance Marketing Manager — Growth & ROAS Leader

Voodoo; Paris; On-site; EUR 75,000 - 110,000; Full time

Benefits offered by this job

Competitive salary

Premium healthcare 100% covered

Swile Lunch voucher

Gymlib 100% covered

Wellness activities

Unlimited vacation policy

Remote days

Child daycare facilities

Job summary

A leading mobile gaming company in Paris is seeking a Performance Marketing Manager to lead user acquisition activities for multiple consumer and social apps. The role involves planning campaigns, analyzing performance metrics, and collaborating across teams. The ideal candidate has a solid background in performance marketing within the gaming industry, is familiar with various user acquisition platforms, and has a desire to innovate. Competitive salary and comprehensive benefits package offered.

Qualifications

• Experience in performance marketing and paid acquisition in application or gaming companies.
• Successful track record with ROAS strategies on mobile games/apps.
• Familiarity with user acquisition platforms (Facebook Ads, AdMob).
• Well-versed with experimentation methodologies.
• Experience with influencer marketing and ASO.
• Innovative mindset with organic/viral tactics.

Responsibilities

• Plan and manage user acquisition campaigns for multiple apps.
• Analyze campaign performance and increase ROAS.
• Coordinate with Product and Creative teams.
• Use internal growth tools and collaborate with Tech team.
• Share best practices for user acquisition.

Skills

Performance marketing

Paid acquisition

User acquisition platforms (Facebook Ads, AdMob, etc.)

Experimentation methodologies

Influencer marketing

Mobile games experience

English fluency

Job description

A leading mobile gaming company in Paris is seeking a Performance Marketing Manager to lead user acquisition activities for multiple consumer and social apps. The role involves planning campaigns, analyzing performance metrics, and collaborating across teams. The ideal candidate has a solid background in performance marketing within the gaming industry, is familiar with various user acquisition platforms, and has a desire to innovate. Competitive salary and comprehensive benefits package offered.