Senior Sales Insights & Forecasting Analyst

Bluefors; Helsinki; On-site; EUR 60,000 - 90,000; Full time

Job summary

Bluefors is seeking a Senior Sales Analyst to transform data into actionable insights that guide strategic decisions and drive commercial success. You will partner with sales leadership and cross-functional teams to analyse bookings, pipeline, and forecasting data, turning it into meaningful recommendations.

You will own CRM data quality, support demand planning and S&OP, and identify improvements to sales processes. A data-driven mindset and strong communication are essential.

Qualifications

• Bachelor’s or Master’s degree in business, finance, economics, analytics or a related field.
• 5+ years in sales analytics, sales operations, or a similar commercial analytics role.
• Strong forecasting, KPI management, reporting, and CRM-driven processes.
• Ability to translate data into actionable business insights for commercial decisions.
• Excellent communication and stakeholder management across levels.

Responsibilities

• Lead sales forecasting activities and generate data-driven insights.
• Provide consolidated input for demand planning and S&OP processes.
• Produce monthly analyses on bookings, pipeline, and commercial performance.
• Own CRM data quality and drive improvements in data accuracy and consistency.
• Maintain and develop sales KPIs and performance tracking.
• Identify initiatives to improve sales processes and enable data-driven decisions.
• Support CRM adoption and train sales teams on best practices.
• Lead cross-functional development projects and collaborate with stakeholders.

Skills

Sales analytics

CRM data quality

Forecasting

KPI tracking

Data storytelling

Stakeholder management

English proficiency

Education

Bachelor’s or Master’s degree in a relevant field

Tools

Salesforce

Power BI

Job description

Bluefors is seeking a Senior Sales Analyst to transform data into actionable insights that guide strategic decisions and drive commercial success. You will partner with sales leadership and cross-functional teams to analyse bookings, pipeline, and forecasting data, turning it into meaningful recommendations.

You will own CRM data quality, support demand planning and S&OP, and identify improvements to sales processes. A data-driven mindset and strong communication are essential.