Senior Marketing & Digital CX Lead

Jobylon AB; Vantaa; On-site; EUR 70,000 - 110,000; Full time

Job summary

Fazer Bakery Finland is seeking a Senior Marketing Manager, Consumer Experience to shape how Fazer Bakery brands connect with consumers across digital channels. You will drive the development of digital marketing and consumer experience, turning data, technology and insights into meaningful consumer engagement and measurable business impact.

Based in Vantaa, this fixed-term role for approximately 10 months starts in November 2026.

Qualifications

• Strong experience in digital marketing and consumer engagement.
• Broad understanding of the digital marketing ecosystem (content, social, digital media, analytics, marketing automation, MarTech).
• Strong stakeholder management and collaboration skills.

Responsibilities

• Leading the development of digital marketing and consumer experience across Fazer Bakery brands.
• Driving digital acceleration and transformation initiatives with measurable business results.
• Using data and marketing tech to improve performance and engagement.
• Building digital capabilities and best practices across markets and teams.
• Provide leadership and direction for a small team of marketing experts.

Skills

Digital marketing

Consumer engagement

MarTech

Analytics

Stakeholder management

Team leadership

Education

Bachelor's degree in Marketing or related field

Job description

Fazer Bakery Finland is seeking a Senior Marketing Manager, Consumer Experience to shape how Fazer Bakery brands connect with consumers across digital channels. You will drive the development of digital marketing and consumer experience, turning data, technology and insights into meaningful consumer engagement and measurable business impact.

Based in Vantaa, this fixed-term role for approximately 10 months starts in November 2026.