Senior Marketing Automation Lead — Remote + Learning Budget

Canonical Ltd.; Helsinki; Remote; EUR 90,000 - 150,000; Full time

Benefits offered by this job

Remote work

Learning budget

Annual compensation review

Recognition rewards

Holiday leave

Parental leave

Employee assistance

Sprint travel

Priority Pass

Job summary

Canonical is seeking an outstanding Senior Marketing Automation Manager. The ideal candidate will be passionate about technology, technology marketing and the use of automation to improve campaigns.

This role sits in the Marketing team reporting to the Marketing leadership, with remote work in the EMEA region. You will design and optimize lifecycle journeys across email and multi‑channel CRM, monitor Marketo performance, run experiments, develop lead scoring, and build scalable automation

Qualifications

• Advanced proficiency with Marketo, Hubspot or Salesforce Marketing Cloud.
• Experience in setting up integrations and automations between CRM systems and other platforms.
• Ability to work with at least two of Python, JS, SQL, Velocity.
• Solid understanding of lead generation data.
• Strong understanding of segmentation strategy and CRM best practices.
• Engagement with the latest trends in marketing technology.

Responsibilities

• Design and optimise advanced lifestyle journeys across e‑mail and multi‑channel CRM.
• Monitor overall Marketo performance and health.
• Lead experimentation programmes across nurture streams, targeting and conversion optimisation.
• Develop advanced lead nurturing, lead scoring and engagement frameworks.
• Build scalable automation workflows to support other stakeholders in Marketing.

Skills

Marketo

Hubspot

Salesforce Marketing Cloud

CRM integrations

Python

JavaScript

SQL

Velocity

Lead generation data

Segmentation strategy

Marketing technology trends

Tools

CRM integrations

Job description

Canonical is seeking an outstanding Senior Marketing Automation Manager. The ideal candidate will be passionate about technology, technology marketing and the use of automation to improve campaigns.

This role sits in the Marketing team reporting to the Marketing leadership, with remote work in the EMEA region. You will design and optimize lifecycle journeys across email and multi‑channel CRM, monitor Marketo performance, run experiments, develop lead scoring, and build scalable automation