Global Marketing & Communications Lead

Canatu; Vantaa; Hybrid; EUR 70,000 - 110,000; Full time

Job summary

Canatu is seeking a Manager, Marketing & Communications to lead global marketing and communications efforts aligned with growth plans, strengthening the company’s visibility across its semiconductor, robotics, mobility & defence, and medical diagnostics domains.

You will develop go-to-market plans with business units, manage external agencies and digital marketing, and drive content, events, and thought leadership to expand Canatu’s market presence.

Qualifications

• Relevant university degree.
• Fluent Business English.
• Minimum of 3 years professional experience in international Marketing roles.
• Significant experience in marketing, communications, branding, commercial marketing, or related fields.
• Strong understanding of B2B marketing, technology-driven industries, and complex customer ecosystems.
• Excellent communication, stakeholder management, and leadership skills.
• Experience in digital marketing, brand management, and corporate communications.
• Ability to operate effectively in a growth-oriented, international technology company.

Responsibilities

• Develop and execute Canatu's global marketing strategy in alignment with the Company's strategic and commercial objectives.
• Support business growth by creating and implementing marketing initiatives that generate awareness, customer engagement, and commercial opportunities.
• Collaborate with Business Units to develop targeted go-to-market strategies and marketing plans.
• Develop and strengthen the Canatu brand globally across all relevant stakeholder groups.
• Ensure consistency of brand identity, messaging, and visual appearance across all channels and materials.
• Support the positioning of Canatu as a leading technology company and innovation partner within its target industries.
• Support external and internal communication activities.
• Support the Press Release process on content and effective publishing and follow-up.
• Support and maintain communication plans that support strategic initiatives, business growth, and organizational objectives.
• Manage corporate messaging, media relations, press releases, executive communications, and thought leadership activities.
• Oversee digital marketing activities, including website development, social media, content marketing, campaigns, and marketing analytics.
• Ensure the creation of high-quality content that supports customer engagement, lead generation, employer branding, and market visibility.
• Drive continuous improvement of digital channels, tools, and performance measurement.
• Support Canatu's participation in trade shows, conferences, customer events, and industry forums, including preparation, setup and follow-up.
• Support thought leadership activities and speaking opportunities for Canatu experts and executives.
• Build opportunities to increase awareness of Canatu's technologies, products, and capabilities among key stakeholders.
• Work closely with Senior Management, Sales, Business Development, Technology, Product Development, Operations, HR, and Business Unit teams to align marketing and communications activities with business priorities.
• Support strategic customer engagement initiatives and ecosystem partnerships through marketing and communication activities.
• Provide communications support for strategic projects, organizational initiatives, and major company announcements.
• Governance: Manage external agencies, service providers, and communication partners.
• Ensure compliance with applicable regulations, company policies, and governance requirements related to marketing and communications activities.

Skills

Fluent Business English

International marketing

Brand management

Corporate communications

Digital marketing

B2B marketing

Stakeholder management

Leadership

Growth mindset

Technology-driven industries

Education

Relevant university degree

Job description

Canatu is seeking a Manager, Marketing & Communications to lead global marketing and communications efforts aligned with growth plans, strengthening the company’s visibility across its semiconductor, robotics, mobility & defence, and medical diagnostics domains.

You will develop go-to-market plans with business units, manage external agencies and digital marketing, and drive content, events, and thought leadership to expand Canatu’s market presence.