Global Marketing & Communications Director | Brand & Growth

Jobtailor; Vantaa; On-site; EUR 90,000 - 130,000; Full time

Job summary

Canatu seeks a seasoned Global Marketing Manager to lead marketing and communications, shaping growth strategy, brand development, and market positioning across regions.

You will develop and execute the global marketing strategy, create initiatives that raise awareness and drive engagement, and lead a cross-functional team. You will oversee GTM plans, monitor trends, and strengthen the brand and external communications.

Qualifications

• University degree required.
• 6+ years in global marketing manager roles.
• Experience in international, tech-driven environments.
• Strong leadership and stakeholder management.

Responsibilities

• Lead Canatu's global marketing and communications activities.
• Develop and execute the global marketing strategy.
• Create marketing initiatives to raise awareness and drive opportunities.
• Develop GTM strategies with business units.
• Monitor market trends, customer needs, and competitive activity.
• Strengthen brand identity, messaging, and visual consistency.
• Build journalist, journal, and influencer networks.
• Lead internal and external communications and press releases.
• Oversee website, social media, content, campaigns, and analytics.
• Lead participation in trade shows and events.
• Support thought leadership and speaking opportunities.
• Lead, coach, and develop team members; manage agencies.

Skills

Global marketing

B2B marketing

Leadership

Stakeholder management

Marketing strategy

Communication

Education

Relevant university degree

Tools

Marketing automation tools

Analytics platforms

CMS / website management

Social media management

Job description

Canatu seeks a seasoned Global Marketing Manager to lead marketing and communications, shaping growth strategy, brand development, and market positioning across regions.

You will develop and execute the global marketing strategy, create initiatives that raise awareness and drive engagement, and lead a cross-functional team. You will oversee GTM plans, monitor trends, and strengthen the brand and external communications.