Manager, Marketing – Communication

Jobtailor; Vantaa; On-site; EUR 65,000 - 90,000; Full time

Job summary

Canatu is seeking a senior marketing professional to lead global marketing strategy and execution. You will drive awareness, engagement, and commercial opportunities across Business Units, while strengthening brand identity and communications.

The role requires international marketing experience, strong leadership, and proficiency in digital marketing, content creation, and stakeholder management.

Qualifications

• Relevant university degree.
• Fluent Business English.
• Minimum of 3 years professional experience in international Marketing roles.
• Significant experience in marketing, communications, branding, commercial marketing, or related fields.
• Strong understanding of B2B marketing, technology-driven industries, and complex customer ecosystems.
• Excellent communication, stakeholder management, and leadership skills.
• Experience in digital marketing, brand management, and corporate communications.
• Ability to operate effectively in a growth-oriented, international technology company.

Responsibilities

• Develop and execute Canatu's global marketing strategy aligned with strategic and commercial objectives.
• Create and implement marketing initiatives to generate awareness, customer engagement, and commercial opportunities.
• Develop targeted go-to-market strategies and marketing plans with Business Units.
• Strengthen Canatu's global brand, identity, messaging, and visual appearance.
• Support internal and external communications, press releases, media relations, executive communications, and thought leadership.
• Oversee website development, social media, content marketing, campaigns, marketing analytics, and digital channel improvement.
• Support trade shows, conferences, customer events, industry forums, and speaking opportunities.
• Collaborate with Senior Management, Sales, Business Development, Technology, Product Development, Operations, HR, and Business Units.
• Support strategic customer engagement initiatives, ecosystem partnerships, organizational initiatives, and company announcements.
• Manage external agencies, service providers, and communication partners.
• Ensure compliance with applicable regulations, company policies, and governance requirements.
• Report to the Director Marketing & Communication

Skills

B2B Marketing

Digital Marketing

Brand Management

Corporate Communications

Stakeholder Management

Leadership

Communication Skills

International Marketing

Education

Relevant university degree

Tools

Website Development

Social Media Management

Content Management Systems

Job description

Responsibilities

Develop and execute Canatu's global marketing strategy aligned with strategic and commercial objectives
Create and implement marketing initiatives to generate awareness, customer engagement, and commercial opportunities
Develop targeted go-to-market strategies and marketing plans with Business Units
Strengthen Canatu's global brand, identity, messaging, and visual appearance
Support internal and external communications, press releases, media relations, executive communications, and thought leadership
Oversee website development, social media, content marketing, campaigns, marketing analytics, and digital channel improvement
Support trade shows, conferences, customer events, industry forums, and speaking opportunities
Collaborate with Senior Management, Sales, Business Development, Technology, Product Development, Operations, HR, and Business Units
Support strategic customer engagement initiatives, ecosystem partnerships, organizational initiatives, and company announcements
Manage external agencies, service providers, and communication partners
Ensure compliance with applicable regulations, company policies, and governance requirements
Report to the Director Marketing & Communication

Requirements

• Relevant university degree
• Fluent Business English
• Minimum of 3 years professional experience in international Marketing roles
• Significant experience in marketing, communications, branding, commercial marketing, or related fields
• Strong understanding of B2B marketing, technology-driven industries, and complex customer ecosystems
• Excellent communication, stakeholder management, and leadership skills
• Experience in digital marketing, brand management, and corporate communications
• Ability to operate effectively in a growth-oriented, international technology company

Core Competencies

Demonstrates expertise in developing and executing global marketing strategies, with a strong focus on B2B marketing and brand management in technology-driven industries. Proficient in stakeholder management, digital marketing, and corporate communications to enhance customer engagement and brand identity.

Highest-signal resume keywords

• B2B Marketing
• Digital Marketing
• Brand Management
• Corporate Communications
• Stakeholder Management

ATS Optimization Keywords

Hard Skills

• Marketing Strategy Development
• Go-To-Market Strategy
• Marketing Analytics
• Content Marketing
• Campaign Management

Soft Skills

• Excellent Communication
• Leadership Skills
• Stakeholder Management

Industry Keywords

• International Marketing
• Technology-Driven Industries
• Complex Customer Ecosystems
• Compliance
• Governance Requirements

Tools & Technologies

• Website Development
• Social Media Management
• Content Management Systems