D2C Product Manager — Game Store Growth Lead

Supercell

Helsinki

On-site

EUR 85,000 - 120,000

Full time

6 days ago
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Benefits offered by this job

Relocation assistance

Job summary

Supercell in Helsinki seeks a Product Manager, D2C to own a game's direct-to-consumer business. You’ll sit with the game team leadership and partner with the central Store team to grow the D2C channel, optimize offers, and align monetization, live ops, marketing and community efforts.

This role rewards influence over authority, with no direct reports but strong backing to mobilize cross‑functional teams. You’ll embed D2C thinking into features and campaigns, shape the Store roadmap, and ensure a

Qualifications

  • Experience owning live game commercial operations, including monetization and live ops.
  • Strong commercial and analytical mindset with data-driven decision making.
  • Ability to influence and mobilize cross-functional teams without direct authority.
  • Understanding of mobile gaming communities and player behavior.
  • Operational discipline to manage calendars and multiple moving pieces.

Responsibilities

  • Own the game's D2C strategy and growth roadmap with defined targets.
  • Review KPIs with game leadership and adjust plans based on data.
  • Design and implement the Store offer calendar aligned with live ops cadence.
  • Drive traffic and conversion through marketing, campaigns, and community initiatives.
  • Shape the Store development roadmap with central Store team.

Skills

D2C strategy
Monetization
Live ops
A/B testing
Cross-functional leadership
P&L management
Game economies
Collaboration

Job description

Supercell in Helsinki seeks a Product Manager, D2C to own a game's direct-to-consumer business. You’ll sit with the game team leadership and partner with the central Store team to grow the D2C channel, optimize offers, and align monetization, live ops, marketing and community efforts.

This role rewards influence over authority, with no direct reports but strong backing to mobilize cross‑functional teams. You’ll embed D2C thinking into features and campaigns, shape the Store roadmap, and ensure a

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