Cyber Defense GTM Marketing Manager

NetNordic Finland; Espoo; Hybrid; EUR 70,000 - 100,000; Full time

Benefits offered by this job

Full lunch benefit

Extensive health insurance

Extensive leisure-time accident保险

Phone benefit

€400 ePassi sports and culture

Job summary

NetNordic is seeking a Product Marketing Manager for Cyber Defense Services to shape the portfolio, define packaging and positioning, and drive how services go to market. You will collaborate with EVP, service owners, Sales and Marketing to craft compelling customer stories and enable the sales team to win more deals.

You will talk with customers, design launches and campaigns, and translate technical concepts into clear messaging.

Qualifications

• 5+ years in product marketing, B2B marketing, go-to-market or similar in tech/IT services.
• Experience defining, packaging and launching complex B2B services or products.
• Experience enabling sales with campaigns, content and close collaboration.
• Ability to translate technical information into customer language and tell a clear story.
• Excellent written and verbal English; Finnish is a plus.
• Experience working with multiple stakeholders in a fast-moving environment.
• A proactive, ownership-driven mindset.

Responsibilities

• Develop the Cyber Defence Services portfolio with EVP and service owners.
• Support pricing with market, competitor and customer insights.
• Prepare business cases and readiness for new/updated services.
• Prioritise portfolio development from customer needs and sales feedback.
• Ensure service descriptions reflect the portfolio in communications.
• Drive go-to-market activities with Sales and Marketing.
• Develop messaging to turn security services into a clear customer story.
• Plan launches and multi-channel campaigns with Marketing.
• Create pitch materials, case stories and battlecards for Sales.
• Integrate customer and sales feedback into service development.

Skills

Product marketing

B2B marketing

Go-to-market

Sales enablement

Stakeholder management

English communication

Proactive mindset

Tools

CRM platforms

Marketing automation

SharePoint

Job description

NetNordic is seeking a Product Marketing Manager for Cyber Defense Services to shape the portfolio, define packaging and positioning, and drive how services go to market. You will collaborate with EVP, service owners, Sales and Marketing to craft compelling customer stories and enable the sales team to win more deals.

You will talk with customers, design launches and campaigns, and translate technical concepts into clear messaging.