VP of Engagement

twentysix; Valencia; Presencial; EUR 120.000 - 180.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Learning & development

Private medical coverage

Sport membership

Language class reimbursement

Birthday gift

Extra rest days

Annual reviews

Team building activities

Descripción de la vacante

Medier is seeking a VP of Engagement to own the full customer lifecycle strategy and drive retention, activation, and growth across global markets.

You will lead a 150+ person organization, partner with product and tech to evolve our CRM product, and define KPI-driven strategies for churn, ARPU, and engagement through multi-channel journeys.

Formación

• 10+ years in CRM/Lifecycle leadership within fast-scaling tech environments (Fintech, E-commerce, Dating, or Gaming preferred)
• Experience managing large teams (50–200+) and building a culture of accountability
• Understanding of CRM architecture and system logic; multi-channel journeys (Email, Push, SMS, In-app)
• Stable, empathetic leader who values transparency and collective success
• Proven track record of influencing CRM product development and data infrastructure
• Fluency in English; comfortable with a global workforce

Responsabilidades

• Own end-to-end retention, reactivation, and LTV strategy across multiple verticals
• Lead and mentor a 150+ person organization; build scalable hiring/onboarding structures
• Collaborate with product/tech to align CRM strategy with platform architecture and AI integration
• Oversee high-volume campaign execution across global markets, ensuring quality and localization
• Define and hit KPIs for churn reduction, ARPU, and engagement through segmentation and personalization

Conocimientos

CRM leadership

Team leadership

CRM architecture

Empathetic leadership

CRM product influence

English fluency

Descripción del empleo

Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don’t just deliver campaigns—we deliver results.Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in.

At Medier, CRM is the heart of the business. We are looking for a VP of Engagement, who will own the full customer lifecycle strategy. In this role you will be responsible for ensuring that our global user base returns, engages, and grows in value. You will lead a massive, fast-scaling organization (including 80+ upcoming hires) and partner deeply with our technical teams to evolve our internal CRM product.

Responsibilities

• Own the end-to-end retention, reactivation, and LTV strategy across multiple verticals (E-commerce, Fintech, Gaming, etc.)

• Lead and mentor a 150+ person organization. Build scalable hiring, onboarding, and management structures to support rapid growth

• Collaborate closely with the product and technical teams to align CRM strategy with platform architecture, automation logic, and AI integration

• Oversee high-volume campaign execution across global markets, ensuring quality, deliverability, and localized relevance

• Define and hit KPIs for churn reduction, ARPU, and engagement quality through advanced segmentation and personalization

Requirements

• 10+ years in CRM/Lifecycle leadership within fast-scaling tech environments (Fintech, E-commerce, Dating, or Gaming preferred)

• Experience managing large teams (50–200+) and know how to build a culture of accountability without being authoritarian

• Understanding of CRM architecture and "system logic." You don't just send emails; you build automated ecosystems. Expertise in multi-channel user journeys (Email, Push, SMS, In-app)

• Being a stable, empathetic leader who leads by example. You value transparency and are focused on the collective success of the organization

• Proven track record of influencing CRM product development and data infrastructure

• Fluency in English; ability to navigate a diverse, global workforce

Benefits

• Learning and development opportunities and interesting challenging tasks

• Private medical coverage including inpatient, outpatient, dental care, annual check-ups, maternity support

• Sport membership benefit

• Opportunity to develop language skills and partial compensation for the cost of English and Spanish language classes (for localization purposes)

• Birthday celebration present

• Time for proper rest, with 24 non-business days per year and additional 6 paid sick days

• Competitive remuneration level with annual review

• Teambuilding activities

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