Strategic Marketing & Transformation Consultant

cw; Madrid; Presencial; EUR 55.000 - 75.000; Jornada completa

Descripción de la vacante

Cushman & Wakefield is seeking a Senior Consultant to join the Communications, Marketing & Innovation team within Asset Services in Madrid. The role focuses on driving strategic and transformation projects across a portfolio of approximately 35 shopping centres and coordinating cross-functional initiatives.

With 5+ years in consulting/strategy and strong analytical skills, you will lead projects, optimize processes, and deliver value across the portfolio, while engaging stakeholders and

Formación

• 5+ years of experience in consulting, transformation, strategy, CX, innovation, marketing or project management.
• Proven experience leading cross-functional projects and working with multidisciplinary teams.
• Strong structuring, analytical, synthesis and problem-solving skills.
• Autonomous, proactive and results-oriented with clear action plans.
• Fluent English, level C1 or higher.

Responsabilidades

• Lead cross-functional strategic projects in areas such as Customer Experience, marketing, communications, innovation, digitalisation and sustainability.
• Identify opportunities for improvement, efficiency and innovation and translate them into concrete initiatives.
• Structure projects by defining objectives, scope, workplans, stakeholders, resources and KPIs.
• Coordinate internal teams, shopping centres, suppliers and partners to progress projects and meet objectives.
• Drive pilot projects, analyse results and define implementation and rollout models across the portfolio.
• Review and enhance processes, tools, reporting frameworks and governance models within the department.
• Analyse data and KPIs to generate insights and recommendations for decision-making.
• Identify trends, solutions, suppliers and best practices for transfer across the portfolio.

Conocimientos

Cross-functional collaboration

Strategic thinking

Project management

Stakeholder management

Problem solving

Herramientas

Excel

PowerPoint

Descripción del empleo

Cushman & Wakefield is seeking a Senior Consultant to join the Communications, Marketing & Innovation team within Asset Services in Madrid. The role focuses on driving strategic and transformation projects across a portfolio of approximately 35 shopping centres and coordinating cross-functional initiatives.

With 5+ years in consulting/strategy and strong analytical skills, you will lead projects, optimize processes, and deliver value across the portfolio, while engaging stakeholders and