SEO & GEO Lead: AI-Driven Omnichannel Strategy

Publicis Groupe España; Madrid; On-site; EUR 55,000 - 75,000; Full time

Benefits offered by this job

Flexible Benefits (Coverflex)

Growth Opportunities

Free Online Training (LinkedIn, Udemy)

Partner Certifications

Work from anywhere (6 weeks)

Holidays package

Well-being programs

Job summary

Publicis Groupe is seeking an experienced SEO & GEO Manager to lead integrated organic search and AI-driven optimization. You will guide strategy, oversee teams, and coordinate with Content, Media, PR, Analytics, and Technology to deliver impactful digital initiatives.

The role requires 5+ years in SEO, a strong strategic mindset, and a track record with clients and projects. A hybrid work model with global opportunities is offered.

Qualifications

• 5+ years of professional SEO experience managing projects or teams.
• Strong knowledge of semantic search, topical authority, and AI-enabled ranking.
• Experience designing omnichannel strategies integrating SEO with content and social.
• Experience in client management and strategic presentations.

Responsibilities

• Lead SEO & GEO strategies across traditional and AI-powered channels.
• Manage teams, budgets, and timelines for integrated campaigns.
• Be the primary client contact, translating needs into actions.
• Track KPIs, report results, and adjust plans for profitability.

Skills

SEO strategy

GEO expertise

AI-powered search

Omnichannel

Client management

Team leadership

Budget management

Analytics

Communication

Education

Bachelor's degree in Marketing/Advertising/PR or related field

Tools

GA4

GSC

Semrush

Ahrefs

Profound

Omnia

Peec AI

LLM Pulse

Job description

Publicis Groupe is seeking an experienced SEO & GEO Manager to lead integrated organic search and AI-driven optimization. You will guide strategy, oversee teams, and coordinate with Content, Media, PR, Analytics, and Technology to deliver impactful digital initiatives.

The role requires 5+ years in SEO, a strong strategic mindset, and a track record with clients and projects. A hybrid work model with global opportunities is offered.