Senior Paid Social Manager – Meta & TikTok (Remote Freelance)

Netenders Holding; Barcelona; Remote; EUR 60,000 - 100,000; Part time

Job summary

Netenders Holding, an international e-commerce group, seeks a Senior Freelance Paid Social Manager to lead Meta Ads and TikTok Ads campaigns across Europe, North America, and beyond.

You will structure campaigns by market, audience, product category, and objective; manage large budgets while targeting profitability, analyze ROAS, CAC, and contribution margin, and collaborate with creatives to produce performance-driven content.

Qualifications

• Proven experience in paid social advertising across multiple platforms.
• Strong analytical skills and data-driven decision making.
• Ability to manage large budgets and optimize for profitability.

Responsibilities

• Manage and optimize Meta Ads and TikTok Ads campaigns across multiple countries.
• Structure campaigns by market, audience, product category, and objective.
• Manage substantial advertising budgets while meeting strict profitability targets.
• Analyze performance based on revenue, ROAS, CAC, conversion rate, and contribution margin.
• Identify markets and campaigns where investment can be scaled up.
• Develop testing plans for audiences, creatives, formats, offers, and landing pages.
• Collaborate with our creative team to produce performance-driven content.
• Ensure the reliability of tracking, attribution, pixels, and naming conventions.
• Monitor daily ad spend and quickly identify performance or tracking issues.
• Provide clear weekly performance reports.

Skills

Paid social strategy

Meta Ads

TikTok Ads

Budget management

Performance analysis

Job description

Netenders Holding, an international e-commerce group, seeks a Senior Freelance Paid Social Manager to lead Meta Ads and TikTok Ads campaigns across Europe, North America, and beyond.

You will structure campaigns by market, audience, product category, and objective; manage large budgets while targeting profitability, analyze ROAS, CAC, and contribution margin, and collaborate with creatives to produce performance-driven content.