Senior Campaign Lead: Global B2B SaaS Growth

Lucanet; Madrid; Remote; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Lucaflex (Flexible hours)?

Work abroad up to 90 days

Team spirit

Learning & Development

Lucanet Engage

Lucanet Do Good

Health & Wellbeing

Generous leave

Competitive pay

Job summary

Lucanet is seeking a Senior Campaigns Manager to translate strategy into integrated, full-funnel campaigns. You will own the campaign plan, coordinate teams across social, content, paid, email and webinars, and ensure on-time delivery with tight budgets.

You will champion KPI tracking with Dreamdata/Lightdash, optimize messaging and design, and report progress to leadership. This role demands a proactive, detail-oriented marketer capable of cross-functional collaboration and creative problem

Qualifications

• Proven hands-on experience running multi-channel B2B SaaS marketing campaigns across markets, including new logo acquisition and demand generation objectives.
• Strong project management experience. You are comfortable owning a plan with many moving parts and multiple stakeholders and contributors.
• Experience using PM tools like Teamwork or equivalent.
• Proactive risk-flagging habits and a continuous-improvement approach to campaign execution.
• Process-oriented, detail-obsessed mindset.
• Great cross-functional collaborator.
• Reliable execution under multiple concurrent deadlines.
• Experience with Dreamdata, Lightdash, or equivalent marketing analytics platform.
• Bring your own creativity to deliver campaigns that resonate with your target audience.

Responsibilities

• Build and own multi-channel, full-funnel campaigns from brief to execution, managing timelines and budgets.
• Partner with the Campaign Team Lead on gating decisions and campaign briefs before build begins.
• Build and own the project plan and coordinate experts across social, content, paid, email and webinars.
• Maintain standard operating procedures, naming conventions, and reusable campaign templates across the team.
• Review campaign elements including messaging, design, ads and emails for quality and brand alignment. Use tools like Jasper to repurpose content across channels.
• Establish and track KPIs using Dreamdata and Lightdash to flag cycle-time bottlenecks and SLA slips.
• Provide inputs for the bi-weekly leadership report on new logo pipeline and campaign performance.
• Analyze campaign data and turn results into learnings and recommendations for the next cycle.

Skills

Multi-channel marketing

B2B SaaS

Project management

PM tools

Data analytics

Cross-functional collaboration

Deadline-driven execution

Creativity

Risk management

Tools

Teamwork

Dreamdata

Lightdash

Jasper

Job description

Lucanet is seeking a Senior Campaigns Manager to translate strategy into integrated, full-funnel campaigns. You will own the campaign plan, coordinate teams across social, content, paid, email and webinars, and ensure on-time delivery with tight budgets.

You will champion KPI tracking with Dreamdata/Lightdash, optimize messaging and design, and report progress to leadership. This role demands a proactive, detail-oriented marketer capable of cross-functional collaboration and creative problem