Integrated Campaign Lead - ABM & Growth

Remote; Amer; Remote; EUR 60,000 - 90,000; Full time

Job summary

Remote is seeking an Integrated Campaign Manager to plan and execute cross-channel campaigns that create demand and accelerate pipeline. You’ll unite ABM, paid media, data, and sales alignment to reach key buying groups and guide campaigns from brief to launch across multiple channels.

You’ll be hands-on, partnering with Marketing and Sales to improve how we use intent signals and engagement data to prioritize accounts and personalize outreach while building and optimizing Clay workflows for

Qualifications

• Experience planning and executing integrated campaigns in B2B software or related field.
• Proven ability to design and run ABM programs across multiple channels.
• Hands-on experience with Clay workflows for data enrichment, segmentation, activation.

Responsibilities

• Plan and run integrated campaigns across paid, owned, and sales-assisted channels.
• Manage ABM plays for target accounts with coordinated messaging.
• Build signal-informed programs using intent, engagement, and fit signals.
• Use Clay to activate data and maintain workflows for enrichment and segmentation.
• Own paid campaign execution across channels like LinkedIn and search.
• Align with Sales on account selection, play design, and follow-up expectations.
• Measure campaign performance and derive learnings to improve targeting and channel mix.
• Coordinate briefs, timelines, and vendors to ensure smooth launches.

Skills

Integrated campaigns

ABM programs

Multi-channel marketing

Campaign planning

Data-driven

Signal architecture

Paid media management

Cross-functional collaboration

Hands-on execution

Tools

Clay

Job description

Remote is seeking an Integrated Campaign Manager to plan and execute cross-channel campaigns that create demand and accelerate pipeline. You’ll unite ABM, paid media, data, and sales alignment to reach key buying groups and guide campaigns from brief to launch across multiple channels.

You’ll be hands-on, partnering with Marketing and Sales to improve how we use intent signals and engagement data to prioritize accounts and personalize outreach while building and optimizing Clay workflows for