Revenue Management Sr Analyst

PepsiCo; Cornellà de Llobregat, Madrid; Vor Ort; EUR 90.000 - 130.000; Vollzeit

Zusammenfassung

PepsiCo Inc. in Spain seeks a senior Revenue Growth Management professional to design and implement Pack, Price, and Promotion strategies for Salty Snacks across Modern Trade and Cash & Carry channels, balancing profitability with competitiveness.

Collaboration with Sales, Marketing, Finance and Category teams drives growth. The role covers pricing, promo calendars, mix optimization, and PPA initiatives, aiming at volume, revenue, and profit targets.

Qualifikationen

• 8+ years in Revenue Growth Management, Finance Planning, Insights or related roles.
• Experience using Nielsen and SAP databases.
• Knowledge of RGM KPIs (P&L, NR, Elasticity, ROI).
• Proactive with cross-functional collaboration and strong communication.
• Strong analytical skills and business acumen across channels.
• Fluent in Spanish and English at an advanced level.

Aufgaben

• Design and recommend Pack & Price strategies across brands and sub-channels.
• Lead promotional strategy definition and implementation; set annual promo calendar.
• Drive mix development initiatives to maximize Net Revenue Realization.
• Own PPA initiatives with sales, marketing and commercialization.
• Lead the AOP strategy & algorithm to hit volume, revenue and profitability targets.
• Create cross-channel commercial policy and define list prices for SKUs.
• Partner with Sales to craft multipacks, bonus packs or I&Os to boost volumes.
• Support adoption of RGM digital tools (elasticity, ROI, uplift models).
• Anticipate market changes (VAT/tax, legislation, sustainability) for decisions.
• Monitor implemented initiatives to extract learnings for future strategies.
• Ensure cross-functional alignment across Sales, Trade Marketing, Finance, Marketing, and Commercialization.

Kenntnisse

Revenue Growth Management

Cross-functional collaboration

Analytical skills

Storytelling

Strategic thinking

Excel

PowerPoint

Tools

Excel

PowerPoint

Jobbeschreibung

Overview

Design and implement the Pack, Price and Promotion Strategy for the Salty Snacks category across Modern Trade and Cash & Carry channels, with the objective of maximizing PepsiCo's Net Revenue & Profitability.

This role sits at the intersection of consumer & commercial strategy, and financial performance, ensuring the right value propositions reach the right consumers, through the right channels, at the right price and in the right formats, while balancing profitability, competitiveness, and customer needs.

This role must have close collaboration with Sales, Marketing, Finance, and Category teams to drive sustainable growth through data-driven decision-making.

Responsibilities

• Design and recommend Pack & Price strategies across brands and different sub-channels, grounded in insights and performance analysis
• Lead Promotional strategy definition and implementation. Define the annual promo calendar, based on shopper insights to maximize performance. Perform periodic analysis to understand results & tailor the strategy.
• Drive mix development initiatives to maximize Net Revenue Realization (NRR), acting as a category-wide owner of mix levers across channels and departments.
• Own PPA initiatives, working together with sales, marketing & commercialization, ensuring market-fit and strategic relevance.
• Lead the AOP strategy & algorithm, aligning short- and long-term initiatives to deliver volume, revenue, and profitability targets.
• Create x-channel commercial policy, and define list prices for all SKUs, participating in the innovation gates.
• Partner with Sales to co-create commercially sound proposals, including multipacks , bonuspacks or I&Os in order to boost volumes.
• Support the implementation & adoption RGM Digital tools (e.g. elasticity, ROI, Uplift models...)
• Anticipate proactively the market changes, for analysis and decision making (VAT or Tax impacts, legislations, sustainability goals..etc)
• Monitor and track implemented initiatives in order to obtain learnings & insights to optimize and define future strategies.
• Ensure cross-functional alignment across Sales, Trade Marketing, Insights, Finance, Marketing, Category Management, and Commercialization.

Qualifications

• At least 8 years experience in Revenue Growth Management, Finance Planning, Insights, Commercial roles or similar.
• Experience in the use of internal & external data bases (Nielsen, SAP,…)
• Knowledge of RGM & finance KPIs (P&L analysis, NR, MC, Elasticity, ROI..)
• Proactivity, ability to work in a cross functional environment and with collaboration spirit
• Very strong analytical skills & high business knowledge as a broad perspective is needed to identify channel opportunities
• Strategic thinking. Ability to see connection in data, anticipate potential risks/opportunities, and optimize & simplify processes.
• Good story telling and communication skills
• Experience in stakeholder management
• Strong Microsoft Office skills (Excel and ppt)
• Fluent in Spanish and English (advanced level)