Remote Performance Marketing Lead - Scale Paid Acquisition

Smartness; España; Remote; EUR 45,000 - 55,000; Full time

Benefits offered by this job

Remote working

Competitive compensation: €45k–€55k

Growth in fast-growing team

International exposure

Job summary

Smartness is seeking a Performance Manager to own and scale our paid acquisition across international markets. You will manage a substantial monthly budget of about €250,000 with the goal of generating at least €400,000 in monthly ARR through paid channels.

You will own strategy, optimization, creative testing, analytics, and cross-functional collaboration with Marketing, Sales, and Customer Experience. Fluent in Italian and English; German is a plus.

Qualifications

• 7+ years of relevant experience in performance marketing with a proven track record.
• Managed advertising budgets around €250,000 per month for a client or business.
• Deep hands-on expertise in Google Ads, Meta Ads, and other major platforms.
• Data-driven thinker: KPI measurement, attribution, tracking, and optimization.
• Creative testing mindset with ability to coordinate external creators and produce fresh content.

Responsibilities

• Define and execute paid acquisition strategies across multiple markets.
• Own and optimize campaigns on Google Ads, Meta Ads, and other platforms.
• Manage monthly advertising investments to maximize ROI and profitability.
• Lead creative strategy and production with internal and external stakeholders.
• Drive AI-powered initiatives and experiment with new channels and approaches.

Skills

Performance marketing

Budget management

Analytics

Creative testing

Cross-functional collaboration

AI-powered mindset

Entrepreneurial mindset

Proactive problem solving

Language skills: Italian & English

German language (plus)

Tools

Google Ads

Meta Ads

Google Analytics

Google Tag Manager

HubSpot

Job description

Smartness is seeking a Performance Manager to own and scale our paid acquisition across international markets. You will manage a substantial monthly budget of about €250,000 with the goal of generating at least €400,000 in monthly ARR through paid channels.

You will own strategy, optimization, creative testing, analytics, and cross-functional collaboration with Marketing, Sales, and Customer Experience. Fluent in Italian and English; German is a plus.