Regional Marketing & Global Events Lead

Eis Ltd; España; À distance; EUR 90 000 - 130 000; Plein temps

Avantages offerts par ce poste

Hybrid work

2 days in office

Employee referral program

Spanish language classes

Résumé du poste

EIS Group Ltd. is seeking a Senior Manager, Regional Marketing and Global Events to lead the global events portfolio and drive regional marketing calendars across EMEA and Continental Europe.

The role collaborates with Sales, agencies, and cross‑functional teams to ensure timely, on‑budget delivery and measurable outcomes. The successful candidate is highly organized, proactive, and capable of coordinating multiple workstreams with executives, customers, and partners while traveling

Qualifications

• Significant experience delivering regional marketing, field marketing, event marketing, or integrated B2B marketing programs.
• Demonstrated experience executing conferences, trade shows, executive events, customer programs, roundtables, webinars, and digital events.
• Broad practical understanding of campaigns, content, digital marketing, sales enablement, customer marketing, partner marketing, reporting, and lead management.

Responsabilités

• Deliver the company’s global portfolio of conferences, trade shows, executive events, customer programs, roundtables, webinars, and digital events.
• Execute the agreed regional marketing calendars for EMEA and Continental Europe.
• Turn approved priorities into clear execution plans with defined deliverables, owners, budgets, timelines, and success measures.
• Coordinate campaigns, opportunity‑based and account‑based marketing, partner programs, customer activities, workshops, sales enablement, content initiatives, and field events.
• Manage project plans, budgets, vendors, logistics, readiness, onsite execution, follow‑up, and program closeout.
• Identify risks, resolve blockers, track deadlines, and elevate issues when required.
• Ensure regional programs align with company strategy while remaining relevant to local markets and audiences.
• Act as the primary execution owner for assigned campaigns and events.
• Coordinate Content, Creative, Growth, Digital, Social, Communications, Product Marketing, Marketing Operations, Analytics, agencies, and vendors.
• Provide clear briefs, deadlines, responsibilities, and feedback to contributing teams.
• Partner with regional Sales and BDR teams to confirm target audiences, account priorities, participation, meetings, outreach, and follow‑up.
• Ensure each program has clear commercial objectives and defined next steps.
• Maintain accurate CRM setup, tracking, reporting, and stakeholder updates.
• Track performance against agreed measures, including attendance, engagement, meetings, leads, target‑account participation, opportunity progression, follow‑up, and budget.
• Communicate confidently with executives, customers, prospects, partners, speakers, and industry stakeholders.
• Maintain momentum and accountability across teams without relying on direct reporting authority.

Connaissances

Regional marketing

Event marketing

Campaign management

Cross-functional collaboration

Outils

Salesforce

Marketing automation

Event platforms

Description du poste

EIS Group Ltd. is seeking a Senior Manager, Regional Marketing and Global Events to lead the global events portfolio and drive regional marketing calendars across EMEA and Continental Europe.

The role collaborates with Sales, agencies, and cross‑functional teams to ensure timely, on‑budget delivery and measurable outcomes. The successful candidate is highly organized, proactive, and capable of coordinating multiple workstreams with executives, customers, and partners while traveling