Regional Digital Marketing Manager — Global Operations

Allianz; Madrid; Presencial; EUR 40.000 - 65.000; Jornada completa

Descripción de la vacante

Allianz is seeking a Regional Digital Marketing Specialist to support the Americas from Madrid. The role focuses on coordinating agency operations, ensuring adherence to the Global Operating Model, and delivering accurate regional dashboards for CPA/ROAS and other KPIs.

You will help with localization of creative assets, tracking setup, and cross-market collaboration, reporting to the Global Head of Digital Marketing. 4–7 years of experience in digital marketing is preferred.

Formación

• 4–7 years of digital marketing, marketing operations, or agency coordination.
• Experience with external digital agencies in governance or operations.
• Hands-on with CMS, content publishing, and digital campaign coordination.
• Familiar with paid, social, programmatic, SEO, and email channels.
• Strong KPI understanding and reporting frameworks.

Responsabilidades

• Coordinate agency deliverables and ensure on-time submissions to global standards.
• Support budget tracking and regional allocation across markets.
• Consolidate KPI data and prepare regional/global reporting dashboards.
• Assist in localization of assets and alignment with global guidelines.
• Maintain and improve GOM documentation and compliance checklists.

Conocimientos

Digital marketing

Agency coordination

CMS experience

Campaign measurement

Cross-market collaboration

Budget tracking

Project management

Data analytics

Descripción del empleo

Allianz is seeking a Regional Digital Marketing Specialist to support the Americas from Madrid. The role focuses on coordinating agency operations, ensuring adherence to the Global Operating Model, and delivering accurate regional dashboards for CPA/ROAS and other KPIs.

You will help with localization of creative assets, tracking setup, and cross-market collaboration, reporting to the Global Head of Digital Marketing. 4–7 years of experience in digital marketing is preferred.