On-Premise Trade Marketing Lead – Major Accounts

Red Bull GmbH; Madrid; Presencial; EUR 42.000 - 64.000; Jornada completa

Descripción de la vacante

Red Bull is seeking an On Premise Marketing Specialist to translate trade marketing strategy into customer-facing activations across national accounts in Spain. You will work with the Trade Marketing Manager and sales organization to build activation plans and track impact at the point of sale.

This role involves co-developing concepts for large LSR accounts, managing budgets, coordinating with Brand, Culture, Sports and Media Networks, and ensuring timely delivery of POS materials.

Formación

• Minimum 3 years in Trade Marketing, Customer Marketing or Field Marketing in FMCG/beverages.
• Experience with LSR (Limited Service Restaurants) and large account management.
• Ability to develop and execute strategic activation plans.
• Strong collaboration across cross-functional teams and sales.

Responsabilidades

• Co-develop activation plans with the sales organisation for strategic accounts.
• Own end-to-end execution of activation plans in outlets, including timing and materials.
• Manage activation budget and track spend against plan.
• Build activation tools and POS materials from brief to delivery.
• Analyze activation performance and share learnings with stakeholders.

Conocimientos

Stakeholder management

Strategic thinking

Analytical mindset

Project management

Communication skills

Herramientas

Excel

PowerPoint

Descripción del empleo

Red Bull is seeking an On Premise Marketing Specialist to translate trade marketing strategy into customer-facing activations across national accounts in Spain. You will work with the Trade Marketing Manager and sales organization to build activation plans and track impact at the point of sale.

This role involves co-developing concepts for large LSR accounts, managing budgets, coordinating with Brand, Culture, Sports and Media Networks, and ensuring timely delivery of POS materials.