Marketing Operations Lead — Barcelona (Hybrid, Data-Driven)

The Freightos Group; Barcelona; Híbrido; EUR 90.000 - 130.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Private Health Insurance

Ticket Restaurant

Flexible remuneration options (nursery

Descripción de la vacante

Freightos Group in Barcelona is seeking a Marketing Operations Lead to own and scale our marketing operations across Marketing, Sales and RevOps. This hands-on role manages martech, automation, CRM health and reporting to power demand generation and revenue growth.

You will govern our tech stack (HubSpot, Zoho CRM, Zapier), build scalable automations, ensure data quality and collaborate with cross-functional teams to optimize campaigns and lifecycle marketing.

Formación

• 5+ years of marketing operations experience, preferably B2B (SaaS).
• Extensive experience with HubSpot: Marketing Hub, Operations Hub, Workflows, Custom objects, Reporting, Integrations.
• CRM management experience with Zoho CRM.
• Experience building integrations using Zapier.
• Lifecycle marketing, lead management and CRM architecture.
• Strong analytical skills and data governance knowledge.
• Excellent English communication.

Responsabilidades

• Own the martech stack including HubSpot, Zoho CRM, Zapier and analytics tools.
• Design and manage workflows, lead routing and scoring.
• Ensure data quality and CRM health.
• Support campaigns, emails, landing pages, lists and nurture programs.
• Build dashboards and reports for funnel and KPI visibility.
• Maintain integrations between platforms and data flows.
• Identify bottlenecks and automate processes.
• Collaborate cross-functionally with Marketing, Sales, RevOps, Product and Engineering.

Conocimientos

HubSpot

Zoho CRM

Zapier

Lead routing

Lifecycle marketing

Data governance

SQL basics

BI tools

Marketing attribution

Automation

Educación

BA in marketing

Herramientas

Domo

GA4

Looker Studio

Tableau

Power BI

Looker

Zapier

Descripción del empleo

Freightos Group in Barcelona is seeking a Marketing Operations Lead to own and scale our marketing operations across Marketing, Sales and RevOps. This hands-on role manages martech, automation, CRM health and reporting to power demand generation and revenue growth.

You will govern our tech stack (HubSpot, Zoho CRM, Zapier), build scalable automations, ensure data quality and collaborate with cross-functional teams to optimize campaigns and lifecycle marketing.