Hybrid Marketing Operations Lead: Automations, CRM & Growth

Freightos; Barcelona; Híbrido; EUR 60.000 - 90.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Private Health Insurance

Ticket Restaurant

Flexible Remuneration options for nur​

Descripción de la vacante

Freightos in Barcelona is seeking a highly technical Marketing Operations Lead to own and scale our marketing ops across the business. You will manage martech, automate workflows, and ensure CRM health to power demand generation and revenue growth.

You will partner with Marketing, Sales and RevOps, own integrations across HubSpot, Zoho, Zapier, and analytics tools, and lead data quality, reporting, and lifecycle marketing initiatives.

Formación

• 5+ years in marketing operations, preferably B2B SaaS.
• Extensive experience with HubSpot: Marketing Hub, Operations Hub, Workflows, Custom objects, Reporting, Integrations.
• CRM experience, Zoho CRM preferred.
• Experience building integrations using Zapier or similar automation platforms.
• Experience with lifecycle marketing, lead management and CRM architecture.
• Strong analytical skills and ability to connect data to decisions.

Responsabilidades

• Own the marketing operations ecosystem: manage and optimize martech stack (HubSpot, Zoho CRM, Zapier) for scalability and fit.
• Build and optimize automation: design workflows, lead routing, scoring, lifecycle processes and other automations.
• Own CRM data quality: ensure accuracy and governance of marketing data.
• Enable campaigns & lifecycle marketing: support setup and QA of emails, forms, landing pages, lists, workflows.
• Drive reporting & analytics: build dashboards and reporting for funnel performance and KPIs.
• Manage integrations & data flows: maintain integrations across platforms with Product/Engineering/RevOps as needed.
• Improve processes & scalability: identify bottlenecks and drive automation and AI-enabled efficiencies.
• Partner cross-functionally: align with Marketing, Sales, RevOps, Product, and Engineering.

Conocimientos

HubSpot

CRM platforms

Automation

Data analysis

BI tools

Looker Studio

GA4

SQL

Teamwork

Problem solving

Educación

BA in marketing, business, communications, technology or similar area

Herramientas

HubSpot

Zoho CRM

Zapier

Domo

Descripción del empleo

Freightos in Barcelona is seeking a highly technical Marketing Operations Lead to own and scale our marketing ops across the business. You will manage martech, automate workflows, and ensure CRM health to power demand generation and revenue growth.

You will partner with Marketing, Sales and RevOps, own integrations across HubSpot, Zoho, Zapier, and analytics tools, and lead data quality, reporting, and lifecycle marketing initiatives.