Lead & Customer Journey Architect

Smart Spain; Madrid; Hybrid; EUR 42,000 - 62,000; Full time

Job summary

Smart Spain is seeking a Lead & Customer Journey Manager to qualify, assign and follow up on incoming leads from first contact through order or loss. You will serve as the central interface between prospective customers and the smart agent network, ensuring fast response, consistent follow-up and a seamless customer journey.

You will support Area Managers, Customer Care and Marketing by identifying routing opportunities from social media and maintaining accurate lead data in Salesforce/CRM.

Qualifications

• Experience in lead management and sales funnel processes.
• CRM experience, preferably Salesforce.
• Strong communication and organizational skills.

Responsibilities

• Lead Management & Customer Journey: act as central entry point for incoming sales leads and perform initial qualification.
• Assign qualified opportunities to salespersons or smart points of sale based on geography and priorities.
• Maintain ownership of each lead through the customer journey until order or loss is confirmed.
• Coordinate follow-ups, appointments, test drives and quotations with sales staff and agents.
• Monitor funnel KPIs in CRM and provide feedback to improve conversion and data quality.

Job description

Smart Spain is seeking a Lead & Customer Journey Manager to qualify, assign and follow up on incoming leads from first contact through order or loss. You will serve as the central interface between prospective customers and the smart agent network, ensuring fast response, consistent follow-up and a seamless customer journey.

You will support Area Managers, Customer Care and Marketing by identifying routing opportunities from social media and maintaining accurate lead data in Salesforce/CRM.