Dynamics 365 CRM Lead & Platform Strategy

HARTING Iberia S.A.U.; Barcelona; Presencial; EUR 70.000 - 100.000; Jornada completa

Descripción de la vacante

Harting Iberia S.A.U. seeks a seasoned Dynamics 365 expert to shape the CRM roadmap for Sales & Marketing. You will align platform capabilities with strategic objectives, monitor adoption and data quality, and oversee lifecycle activities across multiple regions.

The role requires deep D365 experience, Power Platform skills, and strong collaboration with Product Owners, UX, and development teams to translate business needs into effective CRM solutions.

Formación

• Completed degree in Business Informatics, Computer Science, Information Systems, or a comparable field.
• 5–8 years of experience with Microsoft Dynamics 365 Customer Engagement, Sales and/or Marketing modules, combining functional depth with the ability to coordinate technical specialists and make informed platform decisions.
• Demonstrated experience in business requirements analysis, business process mapping, and translating business needs into CRM platform solutions.
• Proven experience in application lifecycle management and IT service operations within a D365 / CRM context.
• Strong understanding of CRM processes: lead-to-opportunity, account/contact management, campaign management, customer segmentation, and pipeline analytics.
• Experience with the Power Platform, including Power Automate, Power Apps, and Power BI, as it relates to extending D365 capabilities.
• Experience managing D365 environments, including solution management, ALM, Dataverse administration, and security roles.
• Proven ability to coordinate cross-functional, cross-regional teams without direct authority.
• Experience working in agile environments, ideally alongside Product Owners.
• Excellent proficiency in English, both verbal and written; Spanish and/or German a plus.

Responsabilidades

• Contribute deep D365 Sales & Marketing domain expertise to the CRM application roadmap developed by the Product Owner.
• Ensure alignment between D365 capabilities and the strategic CRM direction, focusing on business process optimization.
• Monitor CRM KPIs including user adoption, data quality, pipeline analytics, and marketing conversion rates.
• Manage the D365 CE lifecycle including release waves, feature adoption, and deprecation planning.
• Serve as the primary escalation point for D365 CRM matters across regions and stakeholders.

Conocimientos

CRM domain expertise

Stakeholder coordination

Analytical thinking

English proficiency

Educación

Bachelor's degree in Business Informatics / CS / Information Systems

Herramientas

Power Platform

Dataverse administration

Dynamics 365 CE (Sales/Marketing)

ALM

Security roles

Descripción del empleo

Harting Iberia S.A.U. seeks a seasoned Dynamics 365 expert to shape the CRM roadmap for Sales & Marketing. You will align platform capabilities with strategic objectives, monitor adoption and data quality, and oversee lifecycle activities across multiple regions.

The role requires deep D365 experience, Power Platform skills, and strong collaboration with Product Owners, UX, and development teams to translate business needs into effective CRM solutions.