Growth-Driven Web Analytics Specialist

ESK Recruitment LTD; Madrid; Presencial; EUR 35.000 - 52.000; Jornada completa

Descripción de la vacante

ESK Recruitment LTD is seeking a Web Analytics Consultant to join a fast-growing digital team across Europe. You’ll help ensure accurate tracking, consent-compliance, and usable reporting for optimisation.

You’ll collaborate with Marketing, Commercial, BI, and Engineering to implement tagging, measure campaigns, and support data-driven decisions. Strong communication to non-technical stakeholders is essential.

Formación

• Experience with Google Tag Manager and end-to-end digital tracking implementations.
• Hands-on use of GA or Adobe Analytics.
• Strong understanding of tagging, attribution, and customer journey analytics.
• Experience gathering business requirements and translating them into tracking specs.
• Familiarity with marketing pixels, conversion tracking, retargeting, and campaign tagging.
• Ability to explain technical tracking topics to non-technical stakeholders.

Responsabilidades

• Turn business needs into clear tracking specs and measurement plans.
• Implement and maintain tags via GTM including events and standards.
• Configure analytics platforms for events, funnels, and KPIs.
• Support cross-site measurement, attribution, and marketing pixels.
• Help monitor data quality, troubleshoot tracking issues, and support A/B testing.

Conocimientos

Google Tag Manager

Google Analytics

Adobe Analytics

Attribution

Stakeholder communication

Campaign tagging

Herramientas

Google Tag Manager

Google Analytics

Adobe Analytics

Descripción del empleo

ESK Recruitment LTD is seeking a Web Analytics Consultant to join a fast-growing digital team across Europe. You’ll help ensure accurate tracking, consent-compliance, and usable reporting for optimisation.

You’ll collaborate with Marketing, Commercial, BI, and Engineering to implement tagging, measure campaigns, and support data-driven decisions. Strong communication to non-technical stakeholders is essential.