Growth & Content Distribution Manager (H/F)

Euroleague Basketball; Barcelona; On-site; EUR 70,000 - 95,000; Full time

Job summary

Euroleague Basketball is seeking a Growth & Content Distribution Manager to maximize reach, engagement, and business impact of our content across digital platforms. You will work at the intersection of Content, Marketing, Data, Clubs, and Digital Products, developing audience growth strategies and optimizing distribution.

Lead plans for competitions and campaigns, collaborate with partners, analyze content performance, and drive experimentation with AI-driven recommendations to grow ELTV, app

Qualifications

• 4–6 years in digital content growth or social media strategy.
• Strong knowledge of YouTube, Instagram, TikTok, X, Facebook.
• Experience interpreting analytics and driving growth.
• Ability to translate data into distribution actions.

Responsibilities

• Lead audience growth initiatives across major platforms.
• Build integrated distribution plans for key events and campaigns.
• Partner with content, marketing, clubs, broadcasters, and creators.
• Analyze performance and translate insights into actionable recommendations.
• Experiment with platform features and AI-driven optimization.

Skills

YouTube & social media strategy

Audience growth

Analytics & data-driven decisions

Cross-functional collaboration

Content monetization

Tools

Google Analytics

YouTube Analytics

Meta Insights

TikTok Analytics

Looker Studio

Job description

Your mission

Role Summary The Growth & Content Distribution Manager is responsible for maximizing the reach, engagement, and business impact of EuroLeague Basketball's content across all digital platforms. Working at the intersection of Content, Marketing, Data, Clubs, and Digital Products, this role develops audience growth strategies, optimizes content distribution, identifies new consumption opportunities, and ensures every major content initiative reaches its full potential.Success in this role will be measured by audience growth, content performance, fan engagement, and contribution to key business objectives, including ELTV, app adoption, sponsorship value, and digital revenue.

Key Responsibilities Lead audience growth initiatives across YT, TikTok, IG, Facebook, WhatsApp channels, X, podcasts, ELTV EL app and emerging platforms.Build integrated distribution plans for key competitions, campaigns, and tentpole moments including start of the season, playoffs, Final Four and “I was there” CampaignPartner with content, marketing, clubs, broadcasters, and creators to maximize organic reach and audience engagement.Analyze content performance and translate insights into actionable recommendations for editorial and creative teams.Lead experimentation with platform features, publishing strategies, AI-driven recommendations, and content optimization.Identifyopportunities to expand content through creators, athlete channels, club networks, paid amplification, and strategic partnerships.Develop dashboards and reporting frameworks to monitor KPIs and inform decision-making.Stay ahead of digital media trends, platform algorithms, and evolving fan behaviors.

Your profile

Skills & Experience 4–6years of experience in digital content growth, audience development, social media strategy, or content distribution within sports, media, entertainment, or digital publishing.Strong understanding of YouTube, Instagram, TikTok, X, Facebook, and emerging content platforms.Experience interpreting analytics and using data to drive audience growth and content optimization.Knowledge of digital audience acquisition, SEO, content discoverability, and platform best practices.Excellent project management and cross-functional collaboration skills.Strong communicationand presentation abilities with a data-driven mindset.Comfortable working in fast-paced live-event environments.Passion for sports, digital storytelling, and fan engagement.Experience with analytics platforms such as Google Analytics, YouTube Analytics, Meta Insights, TikTok Analytics, and Looker Studio is preferred.

Preferred Competencies Growth mindset with a culture of continuous experimentation.Commercial awareness and understanding of digital monetization.Creative thinking balanced with analytical decision-making.Curiosity about emerging technologies, AI tools, and new media trends.Ability to influence stakeholders without direct authority.Strong organizational skills and attention to details

Other Requirements Residency in Barcelona.Fluent in English; proficiency in other European languages is a plus.Holder of EU nationality or valid work/residency permit for Spain.Flexibility to travel around the EU (10-15%).Genuine interest in sports; prior sport-related job experience is preferred.

About us

Euroleague Basketball (EB) is a global leader in the sports and entertainment business, devoted to running the top European competitions of professional basketball clubs under a unique and innovative organizational model. Owned and administered by some of the most successful and historic clubs in the world, EB manages the continent’s two premier men’s basketball competitions, EuroLeague and the BKT EuroCup, as well as the sport’s premier under-18 showcase, the NextGen Euroleague.The EB competitions bring the elite of European basketball to all five continents and to the entire sports community through the OTT platform EuroLeague TV. EB also organizes a series of community and educational activities, led by the One Team program, in alignment with the United Nations Agenda 2030 Sustainable Development Goals. On the academic side, the Euroleague Basketball Institute (EBI) trains future professional in sports management through his Sports Business MBA.