Global Consumer Data Leader for CRM & Personalization

Jobrapido; Barcelona; Presencial; EUR 110.000 - 150.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Learning & development

International company growth

Competitive compensation & benefits

Descripción de la vacante

Puig is seeking a senior leader to drive the global consumer data program, enabling CRM excellence and omnichannel personalization across brands. You will govern data quality, privacy, and platform governance while partnering with Global CRM, Brands, Markets, and Tech to activate first‑party data.

You will own key data products, scale data-driven insights, and oversee governance, with strong emphasis on stakeholder collaboration and business impact.

Formación

• 12+ years in consumer or digital data management or CRM activation.
• Strong understanding of consumer data usage in CRM, loyalty, retail, and omnichannel.
• SQL proficiency for querying and validating data.
• Experience with marketing automation, loyalty, or clienteling platforms.
• Experience in beauty, luxury, or retail is advantageous.
• Excellent communication and stakeholder management skills.
• Global mindset and cultural adaptability.

Responsabilidades

• Act as business owner for core consumer data products and platforms.
• Define business requirements and translate them for Tech teams.
• Prioritize roadmaps and ensure timely delivery of enhancements.
• Evaluate and integrate new features, channels, and data flows for CRM.
• Lead data governance, ensuring alignment with KPIs and standards.
• Oversee compliance and documentation in Collibra and Confluence.
• Drive continuous improvement of data quality and governance.

Conocimientos

SQL proficiency

Data governance

Data management

Data quality

Stakeholder management

Global mindset

Communication

Influence without authority

Herramientas

Collibra

Confluence

Bloomreach

C360 Datamart

Loyal Guru

Descripción del empleo

Puig is seeking a senior leader to drive the global consumer data program, enabling CRM excellence and omnichannel personalization across brands. You will govern data quality, privacy, and platform governance while partnering with Global CRM, Brands, Markets, and Tech to activate first‑party data.

You will own key data products, scale data-driven insights, and oversee governance, with strong emphasis on stakeholder collaboration and business impact.