B2B Gaming Content Writer — SEO & Guides

Kerma Games; Barcelona; On-site; EUR 35,000 - 52,000; Full time

Job summary

Kerma Games is seeking a Content Writer to craft blog posts, SEO articles, gated guides, case studies, and website copy for Kerma Games and related brands.

You will research topics, deliver high-quality, SEO-friendly content, and collaborate with the commercial team on sales enablement materials and LinkedIn content.

Based in Barcelona or willing to relocate; you should have 2+ years in B2B content writing and fluency in English.

Qualifications

• 2+ years of content writing experience in a B2B environment.
• Strong research and writing skills, with the ability to make technical subjects accessible without losing precision.
• SEO fundamentals, including keyword strategy, on-page structure, and content briefing.
• Experience writing case studies, long-form guides, and website copy.
• Self-directed and comfortable working from a brief with minimal supervision.
• Based in or willing to relocate to Barcelona.
• Experience in Gaming, SaaS, or technology industries is a plus.
• Fluent English required; Spanish or additional languages are a plus.

Responsibilities

• Write SEO-optimised blog posts and long-form articles on iGaming industry topics, product categories, and operator challenges.
• Develop gated content assets such as whitepapers, guides, and research reports to support lead generation.
• Write and maintain website copy across multiple brands.
• Produce case studies and sales enablement materials in collaboration with the commercial team.
• Contribute to LinkedIn content as needed.
• Research topics independently and bring ideas and story angles, not just execution.

Skills

Content writing

SEO fundamentals

Research skills

B2B writing

Self-directed

English fluency

Job description

Kerma Games is seeking a Content Writer to craft blog posts, SEO articles, gated guides, case studies, and website copy for Kerma Games and related brands.

You will research topics, deliver high-quality, SEO-friendly content, and collaborate with the commercial team on sales enablement materials and LinkedIn content.

Based in Barcelona or willing to relocate; you should have 2+ years in B2B content writing and fluency in English.