Area sales manager in professional audio

Audio-Technica Iberia; Barcelona; On-site; EUR 55,000 - 90,000; Full time

Benefits offered by this job

Company car or travel expense coverage

Mobile phone and laptop provided

Travel allowances

Job summary

Audio-Technica Iberia is seeking an Area Sales Manager to expand and consolidate our professional audio and audiovisual presence across Catalonia, the Valencian Community, Murcia, and the Balearic Islands.

You will manage an extensive territory with a focus on consultative sales, build long-term customer relationships, and drive revenue growth through integrators, distributors, and end users while coordinating with internal teams.

Qualifications

• 3–5 years of experience in a similar sales position.
• Experience in B2B sales and account management.
• Knowledge of the audiovisual market and main commercial channels in the territory.
• Consultative sales and project management experience.
• Residence in Catalonia and willingness to travel frequently.

Responsibilities

• Consolidate and develop relationships with the existing customer portfolio.
• Identify and capture new business opportunities in Catalonia, Valencia, Murcia, and Balearic Islands.
• Meet sales, revenue, and margin targets.
• Develop opportunities with integrators, distributors, installers, rental companies, studios and end users.
• Prepare offers, quotes and value propositions; negotiate terms.
• Forecast sales and update CRM; report to Sales Director.

Skills

Proactive

Results-oriented

B2B sales

Account management

Negotiation

Communication

Team coordination

Territory planning

Customer relation

English (intermediate)

Tools

CRM tools

Microsoft 365

Job description

Описание:

A company that manufactures and distributes professional audio and audiovisual solutions is looking to hire an Area Sales Manager to develop and consolidate its commercial presence in Catalonia, the Valencian Community, the Region of Murcia, and the Balearic Islands. We are looking for someone with consultative sales experience, a results-oriented approach, and knowledge of the audiovisual market, able to manage a large commercial territory with significant growth potential.

Задачи:

• Consolidate and develop relationships with the existing customer portfolio.
• Identify and capture new business opportunities.
• Increase the presence of the company's brands and solutions in the territory.
• Meet established sales, revenue, and margin targets.
• Develop opportunities with audiovisual integrators, distributors, installers, rental companies, studios, specialist retail businesses, and end users.
• Identify audiovisual projects and support them from the initial phase through to closing.
• Manage the territory commercially through in-person visits, online meetings, and telephone follow-up.
• Maintain, retain, and develop the existing customer portfolio.
• Prospect for and acquire new customers and partners.
• Identify professional audio and audiovisual opportunities and projects.
• Advise customers during pre-sales and propose the most suitable solution for each project.
• Prepare commercial offers, quotes, and value propositions.
• Negotiate commercial terms in accordance with company policy.
• Follow up on opportunities, offers, orders, and projects through to closing.
• Prepare sales forecasts and keep the information in the CRM up to date.
• Participate in trade fairs, events, demonstrations, and commercial activities.
• Report activity, opportunities, and results to the Sales Director on a regular basis.

Требования:

• Proactive, organized, and results-oriented.
• Strong commercial drive and the ability to build long- term professional relationships.
• Initiative in identifying new business opportunities.
• Autonomy in planning routes, prioritizing opportunities, and managing a large territory.
• Strong communication, presentation, and negotiation skills.
• Ability to understand customers' technical and commercial needs.
• Service-oriented approach, with a focus on follow-up and customer retention.
• Ability to work as part of a team and coordinate with other departments.
• Confidence working in a dynamic environment.
• At least 3 to 5 years of experience in a similar sales position.
• Demonstrable experience in B2B sales and account management.
• Knowledge of the audiovisual market and the main commercial channels in the territory.
• Experience in consultative sales and project management.
• Regular use of Microsoft 365, especially Outlook, Word, Excel, and PowerPoint.
• Experience with CRM tools and preparing sales forecasts.
• Residence in Catalonia.
• Availability for frequent travel throughout the assigned territory.
• Category B driving licence.
• Native Spanish or full professional proficiency.
• Intermediate English, sufficient for communication in a professional environment.
• Occasional availability to attend trade fairs, events, or meetings outside the usual territory.
• Ability to carry out the role independently and comply with the company's commercial procedures.

Будет плюсом:

• Experience in professional audio, audiovisual integration, installation, distribution, professional electronics, or related sectors will be especially valued.
• Knowledge of professional audio, wireless systems, installation, conferencing, commercial sound, or audiovisual integration will be valued.
• Knowledge of Catalan will be valued.

Условия:

• Join an established company in the professional audio and audiovisual sector.
• A stable role with opportunities for professional development.
• An active customer portfolio and a commercial territory with growth potential.
• Ongoing training in products, solutions, and applications.
• Support from the Product, Marketing, Technical Support, and Commercial Administration teams.
• Tools required to carry out the role.
• Competitive remuneration with a fixed and variable component linked to targets.
• Company vehicle or travel expense compensation, according to the established policy.
• Mobile phone, laptop, and travel allowances.