Account Executive (Accounting Offices)

Holded; Barcelona; Hybrid; EUR 45,000 - 65,000; Full time

Benefits offered by this job

Hybrid work model

26 paid days off

Flexible working hours

Short Friday days

Free catered lunch

Continuous training

Job summary

Holded is seeking a proactive Account Executive in Barcelona, Spain to lead the full sales cycle for accounting offices. You will handle inbound/outbound opportunities, deliver tailored demos, and guide firms to the best Holded plan.

You’ll partner with the SDR and Partner Acquisition Manager to grow deployments and commissions. Native Spanish and strong English are required, along with 2–4 years in similar SaaS sales roles.

Qualifications

• 2-4 years in B2B SaaS sales in a full-cycle or closing role with monthly/quarterly targets.
• Proven experience building your own pipeline through outbound, not only inbound leads.
• Confident giving software demos and explaining the product in customer terms.
• Native Spanish and good working English.
• Organized and independent: manage calendar, pipeline and priorities.

Responsibilities

• Run the full sales cycle with accounting offices: prospecting, discovery, demo, proposal, negotiation and close.
• Work a mix of inbound leads and opportunities found via calls, email, LinkedIn and events.
• Learn how each firm operates today and where time is lost.
• Give demos focused on accounting workflows and Holded features.
• Help firms choose Plan Asesoría or Plan Asesoría Pro.
• Present the Partner Program to firms and explain partner commissions.
• Grow accounts after close with upgrades and additional licenses.
• Keep HubSpot up to date and forecast monthly results.
• Relay firm feedback to Product and Marketing teams.

Skills

B2B SaaS sales

Outbound prospecting

Software demos

Spanish (native)

English (proficient)

Full-cycle closing

Tools

HubSpot

Job description

Join the team. Make an impact.

At Holded, we believe that daily admin should never stop a great idea from becoming a success. That's why we create intuitive software to empower anyone who dares to start their own business. Long story short: we want to make business simple.

In order to create cutting-edge products that meet the needs of the sector, talent is essential. We are looking for passion, creativity, and commitment. In return, we offer the same.

The Role

Accounting offices are one of Holded's biggest growth channels. Each firm that works with Holded can bring dozens of small businesses and freelancers with it. In the Accounting Partners team, you'll own the full sales cycle with these firms, from first contact to signed contract. You'll help them run their daily work, and their clients' work, on Holded. You'll join a small team of Account Executives and an SDR, reporting to the Partner Acquisition Manager, Nelson Bastos.

What you'll do

• Run the full sales cycle with accounting offices: prospecting, discovery, demo, proposal, negotiation and close
• Work a mix of inbound leads and opportunities you find yourself through calls, email, LinkedIn and industry events
• Learn how each firm works today: how many clients it manages, which tools it uses, and where it loses time (entering invoices by hand, filing taxes, chasing clients for documents)
• Give demos built around accounting workflows: the accounting office portal, bulk actions, automatic invoice registration, tax filings and annual accounts
• Help each firm choose the plan that fits it, Plan Asesoría or Plan Asesoría Pro
• Present the Partner Program to firms that want to recommend Holded to their clients, and explain how partners earn commissions
• Grow your accounts after the close: upgrades to Pro, more client licenses, and customers who become partners
• Keep HubSpot up to date and forecast your month accurately

• Pass what you hear from firms on to the Product and Marketing teams

About you:

• 2-4 years in B2B SaaS sales in a full-cycle or closing role, hitting monthly or quarterly targets
• Proven experience building your own pipeline through outbound, not only working inbound leads
• Confident giving software demos and explaining the product in terms the customer uses
• Native Spanish and good working English
• Organized and independent: you manage your own calendar, pipeline and priorities

• Experience with HubSpot or another CRM

Nice to have:

• Experience selling to, or working in, accounting offices, tax advisory or professional services firms
• Familiarity with the software Spanish accounting offices use (A3, Sage, Wolters Kluwer or similar)
• Basic knowledge of Spanish tax obligations (IVA, IRPF, modelo 303, annual accounts)
• Catalan

What it's like to work with us

• Permanent contract
• Hybrid work model
• 26 paid days-off
• Flexible working hours
• Short work-day on Fridays
• Free catered lunch
• Continuous Training: annual budget for training for each employee
• Fully equipped kitchen with snacks, drinks, and fresh fruit.
• Top-notch work equipment
• Office in front of the sea with ping pong, pool table, PlayStation…
• Interesting projects and a great work environment
• An excellent opportunity to grow with the company
• Discounts on a Gym membership
  

At Holded, we do things a bit differently. There’s no corporate nonsense, and no old-fashioned hierarchy. Instead, we work in self-sufficient, autonomous teams. Think of them like start-ups within a start-up that learn from each other.

We didn’t start Holded to be another software company. We started Holded to be epic, and you will be part of it.