Senior Campaign Partner | Lead Creative & Commercial Impact (Hybrid)

the LEGO Group; Billund; On-site; Confidential; Full time

Benefits offered by this job

Family Care Leave

Life and disability insurance

Wellbeing resources

Colleague Discount

Bonus scheme

Hybrid Working

Job summary

The LEGO Group is seeking a Senior Business Partner for its LEGO Agency (OLA) to act as a strategic bridge between business leaders and creative teams, shaping integrated campaigns from brief to delivery.

You will own the creative ambition across campaigns, manage budgets and trade-offs, align stakeholders, and drive commercially impactful work while fostering trust and collaboration across LEGO ecosystems.

Qualifications

• Proven experience as a senior account, client or business lead within a leading advertising agency.
• Led complex integrated campaigns across multiple channels, audiences and markets.
• Shaped and strengthened briefs to unlock stronger creative and commercial outcomes.
• Influenced senior stakeholders and aligned cross-functional teams around shared business objectives.
• Managed campaign scope, resource planning, budgets and delivery across complex workstreams.
• Applied a strong understanding of modern marketing, including brand, social, digital, experiential, content and commerce.
• Navigated ambiguity and complexity while creating clarity, momentum and direction for teams and stakeholders.
• Demonstrated a passion for creativity, creative effectiveness and delivering meaningful business outcomes.

Responsibilities

• Lead strategic partnerships with senior stakeholders across the LEGO Group.
• Shape campaign ambition from the earliest stages, ensuring business challenges are translated into clear creative opportunities.
• Bring together strategy, creative, production and specialist capabilities to deliver integrated campaigns.
• Champion ambitious creative thinking while balancing business priorities and commercial considerations.
• Build trusted relationships that enable collaboration, alignment and stronger outcomes.
• Drive campaign excellence through effective planning, prioritisation and delivery.
• Help evolve how OLA partners with the business to create more impactful and integrated work.

Skills

Senior account lead

Campaign management

Stakeholder influence

Cross-functional leadership

Budget management

Marketing knowledge

Ambiguity navigation

Creative effectiveness

Job description

The LEGO Group is seeking a Senior Business Partner for its LEGO Agency (OLA) to act as a strategic bridge between business leaders and creative teams, shaping integrated campaigns from brief to delivery.

You will own the creative ambition across campaigns, manage budgets and trade-offs, align stakeholders, and drive commercially impactful work while fostering trust and collaboration across LEGO ecosystems.