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Job Number #165380 Hamburg Hamburg Germany

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values: Caring, Inclusive, and Courageous, we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

We are searching for a Category Lead (m / f / d) for our Personal Care & Home Care categories in Central Europe West (Germany, Austria, Switzerland) to join our team full-time in Hamburg.

Job Purpose: The job owner leads and transforms the Personal & Home Care Categories within the CEW region. The primary goal is to accelerate profitable volume and market share growth across all three countries driven by a diverse portfolio of our brands: Palmolive, Ajax, Softlan, and DanKlorix.

Responsibilities include:

• Leading the development of the consumer journey through the ACPL funnel (Attention, Consideration, Purchase, and Loyalty).
• Managing category and brand equity development and executing brand portfolios (Core / Innovation) to maximize profitability.
• Collaborating with the cross-functional team to design and implement strategies that meet sales, market share, and overall company goals.
• Close partnership with the European marketing team on brand strategies, portfolio management, and executional guidelines.
• Closely collaborating with cross-functional teams including Customer Development, Retail Marketing in AT and CH, Media & Digital Transformation, and Insights & Analytics.
• Engaging with external partners such as trade customers, cooperation partners, and market research consultants.
• Ensuring excellence of commercial brand plans.
• Measuring and reporting performance metrics to inform action recommendations.
• Defining budget reviews, midyear volume plans, and financial goals by category aligned with the commercial team.
• Leading category review meetings and presenting budget plans to senior management.
• Leading, developing, and coaching a team of four Brand Managers at various levels of seniority.

Key Skills, Competencies & Qualifications:

• College or University degree in Business Administration, Marketing Management, or related fields. A proven track record of performance with a minimum of 10 years of work experience in Brand Management, preferably in Consumer Goods & Healthcare. Experience in Customer Development / Sales and Retail Marketing is a plus.
• Business knowledge and understanding of category and brand strategies as well as a good foundation of knowledge of the German, Austrian, and Swiss retail market.
• Financial knowledge (P&L) to recommend initiatives that bring financial results and understanding the impact on the business and ROI.
• Consumer & Customer focused: Works with agility and finds new ways through the use of digital tools and data to get closer to consumers and shoppers, delivering propositions that are viable for trade.
• Digital & analytical savvy: Experience with analytical tools like AC Nielsen household data, retail shopper data, as well as digital media and AI tools.
• Innovative thinker: Champions new initiatives and experimentation. Gains buy-in & implements new ideas quickly & effectively. Adopts a flexible approach to problem-solving and taking risks and quickly learns.
• Leadership: Able to lead a team by example with a proven track record of leading teams of medium size for a minimum of 5 years. Inspiring forward-thinking and going the extra mile to reach business impact. Coaching of the team will be a key skill.
• Collaboration skills: Works within the Hub team to influence people and build strong, trusted relationships internally / externally to drive action and progress. Close collaboration with divisional Brand teams, local Retail Marketing, Digital Transformation, and CD teams.
• Highly influential: Able to influence people and build consensus at all levels of the organization, sometimes without direct authority.
• Data analytics: Ability and financial knowledge to evaluate and digest complex business processes, identify insights and opportunities, and then capitalize and execute on learnings.
• Effective: Achieving results with speed & excellence, eliminating unnecessary work, driving simplicity, and being self-accountable for results. Creates clear priorities.
• Fluent in English and German.

Our Commitment to Diversity, Equity & Inclusion

Achieving our purpose starts with our people, ensuring our workforce represents the people and communities we serve and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect, and have the support of leadership to impact the business in a meaningful way.

Equal Opportunity Employer

Colgate is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

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