Senior Manager, Marketing Technology & Operations

EQS Group; München; On-site; EUR 75,000 - 100,000; Full time

Job summary

A leading cloud software provider in Munich seeks a Senior Manager, Marketing Technology & Operations to lead a marketing automation team. This role involves overseeing the strategy and implementation of demand generation technologies, particularly utilizing HubSpot. The ideal candidate should excel in project management, data analysis, and possess a strong background in marketing automation to help drive campaign success and operational efficiency.

Qualifications

• Experience in leading marketing automation teams.
• Strong knowledge of demand generation and account-based marketing strategies.
• Ability to translate strategy into actionable plans.

Responsibilities

• Lead a marketing automation team to execute campaigns.
• Own and optimize demand generation and ABM technology ecosystem.
• Develop and implement lead scoring models and reporting systems.

Skills

Expert-level HubSpot knowledge

Project management

Data analysis

Job description

Overview

Senior Manager, Marketing Technology & Operations

The Senior Manager, Marketing Technology & Operations leads a marketing automation team responsible for leveraging technology to execute campaigns and drive operational excellence. This role owns the strategy and architecture of the demand generation and ABM technology ecosystem, centered around HubSpot, including ownership of the ABM platform, intent data signals, lead scoring models, and reporting systems. The ideal candidate is a player-coach with expert-level HubSpot knowledge, a passion for building an efficient marketing engine, and a proven ability to translate strategy into flawless execution.

EQS Group is a leading international cloud software provider in compliance & ethics, data privacy, sustainability management, and investor relations. We help thousands of companies worldwide cultivate trust by simplifying the complexities of compliance, investor relations, and transparent communication with stakeholders.

Transparency is important to us. We communicate all commitments to sustainability, diversity, equality, and well-being on our homepage and social media platforms.

The key to our success is hiring talented people who bring passion, take responsibility, and support each other to create a trustworthy environment.