Senior Copywriter / Concept Creative (all genders)

FRASER; Berlin; Hybrid; EUR 90.000 - 120.000; Vollzeit

Benefits dieser Stelle

Fantastic colleagues

Competitive salary

Employee benefits program

Flat hierarchy

International environment

30 days vacation

Workation opportunities

Flexible working hours

Zusammenfassung

FRASER is seeking a seasoned Creative Lead to join our Berlin team. You will partner with the creative team to develop bold concepts for campaigns, branding and digital experiences, and bring ideas to life with art directors, designers and producers.

You will own a brand’s language across channels, present persuasively to clients, and craft compelling decks linking ideas to strategy. A hybrid setup and a dynamic, international environment await.

Qualifikationen

• 5+ years of agency experience with first creative leadership experience
• Strong command of German and English (spoken and written)
• Proven ability to use language as a razor-sharp creative tool to connect brands to culture and audiences
• Expertise in developing brand narratives and big ideas transcending channels
• Ability to develop convincing selling arguments and well-argued decks
• Experience with AI tools for research, mockups, animations and evaluation of results

Aufgaben

• Collaborate with the wider creative team to develop solutions for marketing and communication challenges
• Create bold, innovative concepts for campaigns, branding, and digital experiences
• Collaborate with art directors, designers, and production teams to develop concepts and bring them to life
• Own a brand’s language across all channels, touchpoints and media
• Present ideas clearly and persuasively to internal teams and clients
• Write compelling concept decks tying ideas to strategy and objectives
• Ensure creative consistency and quality across touchpoints
• Stay ahead of cultural, design, and digital trends
• Contribute to brainstorming sessions and workshops
• Refine concepts based on feedback and project requirements

Jobbeschreibung

Your role

• Join forces with the wider creative team to help develop solutions for some of the most challenging marketing and communication problems of our various clients
• Develop bold, innovative creative concepts for campaigns, branding, and digital experiences.
• Collaborate with art directors, designers, and production teams to develop concepts and ideas and then bring them to life.
• Own a brand’s language and speak its tongue, across all channels, touchpoints and media
• Present ideas clearly and persuasively to internal teams and clients.
• Write compelling concept decks and presentations that link ideas to strategy and objectives
• Ensure creative consistency and quality across all touchpoints and deliverables.
• Stay ahead of cultural, design, and digital trends to inspire fresh thinking.
• Contribute to brainstorming sessions and creative workshops.
• Refine and evolve concepts based on feedback and project requirements.

Your profile

• 5+ years of agency experience with first creative leadership experience and a strong portfolio
• Strong command of the German and English language (spoken and in writing)
• A proven ability to use language as a razor-sharp creative tool to help brands connect to culture and audiences
• Expertise in developing brand narratives and big ideas that transcend channels while also being able to craft even the smallest assets and social media caption
• Ability to develop convincing selling arguments and powerful, well-argued decks
• Confident use of common AI tools for research, mockups, animations, including critical evaluation and optimization of results
• Passion for innovation, emerging media, and creative excellence
• Experience working with large, international brands and cross-functional teams
• Knowledge of the entire MS office suite as well as Keynote, ideally also understanding of content management systems and their requirements for structured content
• Structured, self-directed way of working with a high sense of ownership
• Team spirit, openness, and enthusiasm for creative excellence

What we offer

• Fantastic colleagues and a collaborative environment.
• Competitive salary
• Employee benefits program
• Chance to help shape the agency and influence its growth
• Flat hierarchy fostering a transparent and collaborative work culture
• International environment with diverse employees, clients, and locations
• Experienced team: work alongside seasoned professionals
• 30 days of vacation per year (based on a 5-day workweek)
• Opportunity for workation from European countries or South Africa
• Flexible working hours and locations, including 3 days on site in our great office and 2 home office
• A great roof terrace in the heart of Kreuzberg and always a fridge full of cool drinks

We are an equal opportunity employer. This role, like all at FRASER, is open to talent regardless of age, creed, gender, or race. We hire for ability and skill. And we look forward to getting to know you.