Senior Account Executive, DACH (m/f/x)

All Gravy; Berlin; On-site; EUR 90,000 - 135,000; Full time

Job summary

All Gravy is seeking a Senior Account Executive for the DACH market based in Berlin. You will own a territory, build your pipeline with SDR support, and close high-value SaaS deals with hospitality and retail brands.

You’ll rely on MEDPICC, multi-stakeholder negotiations, and a consultative selling approach. You speak German and English fluently and thrive in a fast-moving, AI-first environment.

Qualifications

• 5+ years of SaaS sales experience.
• Fluent in German and English.
• Experience selling into hospitality sector preferred.
• Able to manage complex sales cycles and stakeholders.

Responsibilities

• Own a territory in the DACH market and build your pipeline.
• Conduct discovery, demos, and value-based proposals.
• Collaborate with marketing and SDRs for pipeline.
• Expertly navigate C-level stakeholders to close deals.
• Provide feedback to product and marketing to improve messaging.

Skills

German fluency

English fluency

SaaS sales

MEDPICC

Territory management

Job description

All Gravy is the AI-native people operating platform for hospitality and retail.

We’re modernising how frontline teams work, replacing scattered tools and outdated systems with a single app that’s actually built for the way people work & socialise today. Our AI Colleague gives staff instant answers & executes day-to-day tasks, freeing up managers to focus on people & customers instead of paperwork. We work with some of the most exciting brands in hospitality and retail, including Gail’s, L'Osteria, Dishoom, Pizza Pilgrims, Ottolenghi, Q8 and 7-Eleven. Today over 2,000 restaurants and stores trust us to run their teams.

We’ve grown 10x in two years and are accelerating into new markets. Our team spans a wide range of nationalities and backgrounds, united by one mission: to create better work lives for the 80% of the world that do not sit behind a desk. If you want to work in an AI-first environment, help redefine how work is done in an industry, and be part of a team that’s changing an entire industry, we’d love to have you on board.

About the role

We are looking for Senior Account Executive for the DACH market who loves the chase, the close and the craft. You’ll own a territory and build your own pipeline of high-value targets, with SDR support, and booming inbound channel feeding you qualified opportunities. You call the shots on where to hunt, who to warm, and how to win. We’ll back you with marketing air cover, product firepower, and leadership you can trust for support and development. For someone ambitious, this is a genuine opportunity to be a founding AE for the DACH market and support building All Gravy in Berlin.

What you will do

• Create and run your target list of dream logos in our ICP. Name them, map them, multi-thread them.
• Work a blended pipe: your self-sourced opportunities plus BDR-sourced meetings you turn into revenue.
• Full cycle everything: discovery tailored demo value proof commercial design close high-five.
• Build business cases that make budget holders nod and sign (ROI, payback, the whole nine yards).
• Feedback like a pro: turn deal learnings into sharper messaging, better product bets, and smoother process.

You’ll thrive here if you…

• You speak excellent German and English, and are based in Berlin.
• 5+ years of SaaS sales under your belt, fluent in consultative selling, and MEDPICC. Psst… If you’ve sold into hospitality, we’re listening even harder.
• You’re curious, ambitious, disciplined, and self-driven.
• Are owner-minded. You don’t wait for leads, you create momentum and you love a clean CRM.
• Can navigate complex cycles and senior stakeholders, you’re credible in the boardroom and fun.
• Are data-curious and coachable. You test, learn, and iterate faster than most people.

Why All Gravy

• Grow fast, for real. We promote from within, move quickly, and give you real responsibility from day one.
• A culture that actually develops you. Honest feedback, active coaching, and the autonomy to experiment. We invest in you because your growth is our growth.
• Work that matters. Your work will directly impact the daily lives of millions of frontline workers.
• You’ll work with people who’ve built, scaled, and won. Ex-founders, operators, all here because they want to do it again, bigger.

Ready to roll? Curious, competitive, kind? Attitude and growth mindset matter. Let’s build the future of frontline work together.