Founding Business Development Representative - DACH

All Gravy; Berlin; On-site; EUR 40,000 - 70,000; Full time

Job summary

All Gravy is seeking a Business Development Representative to build a real sales career in the DACH market from its Berlin base. You’ll drive targeted outbound to mid-market and enterprise hospitality brands, owning the cycle from first touch to closing.

The role emphasizes discovery-first outreach, multi-channel communication, and a track record of rapid response and value-driven conversations. You must be based in Berlin and fluent in German and English.

Qualifications

• 1–2 years of commercial experience required.
• Native German with excellent English skills.

Responsibilities

• Outreach to pre-built leads across multiple channels.
• Prioritize personalised outreach over volume.
• Lead discovery calls to map pains and stakeholders.

Skills

Outbound calls

German (native)

English (fluent)

Job description

All Gravy is the AI-native people operating platform for hospitality and retail.

We're modernising how frontline teams work, replacing scattered tools and outdated systems with a single app that's actually built for the way people work & socialise today. Our AI Colleague gives staff instant answers & executes day-to-day tasks, freeing up managers to focus on people & customers instead of paperwork. We work with some of the most exciting brands in hospitality and retail, including Gail's, L'Osteria, Dishoom, Pizza Pilgrims, Ottolenghi, Q8 and 7-Eleven. Today over 2,000 restaurants and stores trust us to run their teams.

We've grown 10x in two years and are accelerating into new markets. Our team spans a wide range of nationalities and backgrounds, united by one mission: to create better work lives for the 80% of the world that do not sit behind a desk. If you want to work in an AI-first environment, help redefine how work is done in an industry, and be part of a team that's changing an entire industry, we'd love to have you on board.

About the role

We are looking for an ambitious Business Development Representative for the DACH market who wants to build a real career in sales, not just hit a quota. We want someone who picks up the phone without hesitation and runs a sharp discovery that creates genuine value for prospects and your AEs. You'll drive smart, targeted outbound into mid-market and enterprise hospitality brands. As you grow, you'll take on full SMB cycles too, owning the deal from first touch to signing contract. This is a place where people are built into great sellers. For someone ambitious, this is a genuine opportunity to be a founding BDR for the DACH market and support building All Gravy in Berlin.

What You Will Do

Control outbound with intent:

• Work from pre-built, qualified lead lists and prioritise personalised outreach over volume.
• Run multi-channel plays across phone, email, and LinkedIn with clear hypotheses.
• Lead value-driven discovery to map pains and stakeholders.

You’ll thrive here if you

• Have prior commercial experience (1-2 years).
• Cold calls are your specialty.
• Discovery-first mindset: smart questions, active listening, clear value.
• Fast and fearless on the phone: first to respond, first to win.
• Owner mentality: structured, coachable, resilient, positive.
• You speak natively German and excellent English, and are based in Berlin.

Why All Gravy

• Grow fast, for real. We promote from within, move quickly, and give you real responsibility from day one.
• A culture that actually develops you. Honest feedback, active coaching, and the autonomy to experiment. We invest in you because your growth is our growth.
• Work that matters. Your work will directly impact the daily lives of millions of frontline workers.
• You’ll work with people who've built, scaled, and won. Ex-founders, operators, all here because they want to do it again, bigger.