Regional Marketing Services Procurement Manager-Europe

XPENG; München; Vor Ort; EUR 90.000 - 130.000; Vollzeit

Benefits dieser Stelle

Pension plan

Bonus potential

Varied role

Growth in EV brand

Zusammenfassung

XPENG seeks an experienced marketing procurement leader to drive end-to-end sourcing for Europe, Middle East, and Africa. You will manage agency/vendor relationships, negotiate agreements, ensure brand governance, and optimize procurement systems across a multinational marketing function.

The role requires 5+ years in marketing procurement, fluency in English, and strong contract management in a matrix organization.

Qualifikationen

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Minimum 5+ years in marketing procurement, agency management, or marketing operations within a multi-country EMEA context.
• Fluency in English (business proficiency).
• German language proficiency strongly preferred.
• Working knowledge of Chinese (Mandarin) is a plus.
• Proven ability to manage complex contracts and stakeholder expectations in a matrixed organization.
• Strong analytical skills to measure marketing spend effectiveness.

Aufgaben

• End-to-End Marketing Sourcing: manage the procurement lifecycle for all marketing services across EMEA, from strategy to contract execution and performance review.
• Agency & Vendor Management: build and manage a roster of top agencies/vendors; negotiate MSAs with favorable terms on cost, IP, and deliverables.
• Cross-Functional Collaboration: serve as the primary procurement partner for Europe and global marketing teams, aligning plans with campaigns and brand objectives.
• Compliance & Brand Governance: ensure all engagements comply with branding guidelines, financial controls, and GDPR/ad standards.
• System & Process Excellence: master procurement and marketing workflow systems for seamless initiation, approval, and payment processes.
• Regional Travel: travel ~20-25% within Europe to meet key marketing teams and agency partners.

Kenntnisse

Marketing procurement

Vendor management

Contract management

Cross-functional collaboration

Data analysis

English proficiency

German language

Ausbildung

Bachelor’s degree in Marketing/Business/Communications

Jobbeschreibung

- End-to-End Marketing Sourcing: Manage the procurement lifecycle for all marketing services across EMEA, from strategy and sourcing to contract execution and performance review.

- Agency & Vendor Management: Build and manage a roster of high-performing agencies and vendors. Negotiate master service agreements, ensuring favorable terms on cost, IP rights, and deliverables.

- Cross-Functional Collaboration: Act as the primary procurement partner for the Europe and global marketing teams, aligning procurement plans with campaign calendars and brand objectives.

- Compliance & Brand Governance: Ensure all marketing engagements comply with Xpeng's global branding guidelines, financial controls, and local regulations (e.g., GDPR, advertising standards).

- System & Process Excellence: Master Xpeng's procurement and marketing workflow systems to ensure seamless project initiation, approval, and payment processes.

- Regional Travel: Travel approximately 20-25% within Europe to meet with key marketing teams, major agency partners, and attend crucial industry or launch events.

Qualifications & Requirements:

- Bachelor’s degree in Marketing, Business, Communications, or a related field.

- Minimum 5+ years of experience in marketing procurement, agency management, or marketing operations within a multi-country EMEA context.

- Deep understanding of the marketing services landscape, including digital platforms, media, and production. - Mandatory: Fluency in English (business proficiency).

- Strongly Preferred: Professional proficiency in German.

- A Significant Plus: Working knowledge of Chinese (Mandarin).

- Proven ability to manage complex contracts and stakeholder expectations in a matrixed organization.

- Strong analytical skills with the ability to measure marketing spend effectiveness.

XPENG offers:

• An interesting, unique and very varied job at XPENG
• A job with an incredibly large contact surface both internally and externally
• An attractive salary package incl. pension and with the possibility of a bonus
• To be involved in the growth of an existing EV brand in Europe

Our Commitment to Diversity and Inclusion:

At XPENG, we’re an equal-opportunity employer that values diversity and positively encourages applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, disability status or other applicable legally protected characteristics.