Product & Business Development Manager - Consumer Tablets - m/f/d

Lenovo; Essen; On-site; EUR 90,000 - 120,000; Full time

Benefits offered by this job

Employee Share Purchase Plan

Employee Assistance Program

Pension Plan

Meal Allowance / Lunch Vouchers

Internal E-learning Platform

Specialized Development Trainings

Job summary

Lenovo in Essen is seeking a Product & Business Development Manager for consumer tablets to lead the Germany and Austria portfolio strategy, pricing, and 4P execution. You will manage the product lifecycle and coordinate cross-functional teams to optimize go-to-market performance.

The role emphasizes channel expansion, direct e-commerce, and partnerships, with a focus on data-driven decisions using Power BI and Excel.

Qualifications

• Minimum 5 years in product management, 4P, or channel management, ideally in mobile/consumer devices.
• Bachelor's degree required; MBA preferred.
• Strong understanding of GAT channel dynamics and multi-channel sales.
• Proven track record in pricing, forecasting, and P&L drivers.
• Excellent English and German communication skills.

Responsibilities

• Define and execute the GAT Consumer Tablets 4P strategy across Germany and Austria.
• Drive revenue, margins, and attach growth through pricing, promos, and bundles.
• Identify and realize channel expansion across Retail, E-commerce, and Telco.
• Lead GTM plans, customer visits, and cross-functional alignment with marketing and sales.
• Forecast demand with regional teams and manage inventory health.

Skills

Product management

4P strategy

Channel management

Power BI

Excel

Bilingual English German

Education

Bachelor's degree

MBA preferred

Tools

Power BI

Excel

Job description

General Information

Req #
WD00103225

Career area:
Sales

Country/Region:
Germany

State:
North Rhine-Westphalia

City:
Essen

Date:
Friday, July 31, 2026

Working time:
Full-time

Additional Locations

• Germany - North Rhine-Westphalia - Essen
• Germany - North Rhine-Westphalia - Essen

Why Work at Lenovo

We are Lenovo. We do what we say. We own what we do. We WOW our customers.

Lenovo is a US$83 billion revenue global technology powerhouse, ranked #153 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world's largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo's continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).

This transformation together with Lenovo's world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.

Description and Requirements

We are seeking a Product & Business Development Manager Consumer Tablets (m/f/d) to lead Lenovo's consumer tablet portfolio strategy, business planning, and business development across Germany and Austria (GAT). The role owns end-to-end Product, Price, Place, and Promotion (4P) for consumer tablets while actively driving new business opportunities, channel expansion, and partnership growth to scale the segment profitably.

You will develop and execute tailored product mix, pricing, channel, and promotional plans-not only to maintain the current Consumer Tablets business, but to actively grow and scale this segment, expand Lenovo's market position in GAT, and unlock new revenue streams across retail, e-tail, and telco environments.

Key Responsibilities

• 4P Strategy & Lifecycle Management: Define and execute the GAT Consumer Tablets 4P strategy; translate regional/EMEA roadmaps into local go-to-market (GTM) plans, managing the full product lifecycle from high-impact launches to disciplined end-of-life (EOL) execution.
• Revenue, Margin & Attach Growth: Manage product lineups, pricing, promos, rebates, and bundle concepts to drive revenue and profit margins, while actively expanding attach rates (accessories, options, services, and extended warranties).
• Channel & Business Development: Identify and execute strategic business development opportunities, co-branded initiatives, and channel expansion across Retail (Mass Merchandise, Consumer Electronics, Computer Shops), E-commerce, Telco (OER/TCR), and Distributors.
• Direct E-Commerce & Telco Scaling: Accelerate direct growth on Lenovo.com (aligning on portfolio, pricing, promos, and customer experience) and strengthen partnerships in Telecommunication Retail (OER/TCR) to position tablets as key consumer devices.
• Market Intelligence & Positioning: Conduct regular market and competitive analysis using GfK data, activation tracking, and EMEA insights to sharpen local product positioning against alternatives and inform 4P decisions.
• Forecasting & Inventory Health: Lead consumer tablet demand forecasting with GAT sales teams, tracking key KPIs (units, mix, AUR, revenue, margin) while managing inventory health, aged inventory targets, and supply availability.
• Go-To-Market & Partner Incentives: Develop tailored channel expansion programs, exclusive assortments, GTM execution strategies, and partner incentive plans to support volume and option growth.
• Cross-Functional & Commercial Alignment: Align target planning, marketing campaign calendars, and promo investments with EMEA Business Management and Marketing, while partnering with the Commercial team to leverage market synergies.
• Sales Enablement & Account Management: Conduct joint customer visits with Key Account Managers (KAMs) to support account planning, business reviews, and key negotiations, while enabling local sales teams with clear product recommendations.

Requirements

• Experience: Minimum of 5 years of experience in product management, 4P, business development, or channel management-ideally within mobile/consumer devices or tablets.
• Education: Bachelor's degree required; Master's degree in Business Administration, Computer Science, Engineering, or a related field preferred.
• Market & Channel Expertise: Deep understanding of consumer PC/tablet portfolio management and GAT channel dynamics (Mass Merchandise, CE, Computer Shops, E-tail, Telco/OER/TCR).
• Financial & Commercial Track Record: Proven track record in multi-channel sales execution, pricing/rebate management, demand forecasting, P&L drivers, and managing profitability targets.
• Analytical & Data Skills: Strong analytical capabilities and detail orientation, with high proficiency in MS Excel and hands-on experience using Power BI/reporting tools to build dashboards, track KPIs, and drive data-backed decisions.
• Communication & Influence: Superior verbal and written communication skills in both English and German, with proven ability to present strategy and influence leadership, sales teams, and external partners.
• Mindset & Adaptability: Action-oriented, results-driven mindset with the demonstrated ability to deliver effectively within a fast-paced matrix organization.
• Fluent English and German, both written and spoken.

What Lenovo can offer you

• Employee Share Purchase Plan
• Employee Assistance Program, e.g., for health, legal & financial consultancy
• Pension Plan
• Meal Allowance / Lunch Vouchers
• Internal E-learning Development Platform Available for Employees
• Specialized Development Trainings (based on nomination process)
• Employees Groups (LGBT+, WILL, etc.)
• Opportunity to Join/Create Employees Groups (inclusivity, well-being, sports, volunteering, charity, etc.)
• Job Rad (Bike Leasing)

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.

Additional Locations

• Germany - North Rhine-Westphalia - Essen
• Germany - North Rhine-Westphalia - Essen

AI PROCESSING NOTICE

We use AI-based tools to support some of our processes (e.g. online interviews recordings and transcripts) in order to achieve better efficiency, accuracy and for our documentation purposes. AI can make mistakes, but we always make sure that the outputs are manually reviewed by a human. You can always opt-out or contact us in case of any question.