Performance Marketing Manager

edrone; Deutschland; Remote; EUR 90.000 - 135.000; Vollzeit

Benefits dieser Stelle

Competitive compensation

Flexible working hours

24 paid days off per year & all bank-h

Birthday day off

Private healthcare

Growth budget for books and courses

Zusammenfassung

Tagvenue is seeking a Performance Marketing Manager to own and scale paid acquisition across markets. You will optimise Google PPC, evaluate incrementality, and shape strategy for Meta and possibly LinkedIn.

The role focuses on real sales outcomes and ROI, not vanity metrics, with a fully remote setup reporting to the Head of Marketing. You should bring 5+ years in performance marketing, experience with large cross-market accounts, and a strong grasp of CAC, LTV, payback, and margin.

Qualifikationen

• 5+ years of hands-on performance marketing experience with ownership and accountability for business results.
• Experience running large, complex accounts with multiple markets and landing pages.

Aufgaben

• Own the strategy and scaling roadmap for paid acquisition across platforms (Google Ads, Meta, LinkedIn).
• Set up account structures, define goals, and shape conversion signals for algorithms.
• Manage budgets and ensure incrementality and revenue/lTV-based optimization.
• Build reporting on CAC, ROAS, LTV, and other KPIs using platform and internal sales data.
• Run disciplined testing cycles for campaign messaging and creative variants.
• Coordinate with SEO and prevent traffic cannibalisation.
• Leverage AI tools for research, automation, and analytics.

Kenntnisse

Performance marketing

Campaign management

Budget management

Cross-channel coordination

Data-driven decision making

A/B testing

AI tools

Tools

Google Ads

Meta Ads

LinkedIn Ads

Jobbeschreibung

About Tagvenue

At Tagvenue, we're building a SaaS-enabled marketplace that is redefining how people discover and book venues around the world. We're a team of highly capable and deeply curious people who care about solving meaningful problems and influencing how the venue-hire market operates globally.Every month, thousands of events are planned through Tagvenue - from corporate offsites and private dinners to workshops, film productions and weddings. We connect people with unique spaces, matching what users need with the best venues on our marketplace.

About the Role

We're looking for a Performance Marketing Manager to take over and scale our paid acquisition channel for Clients - alongside the organic channel run by a separate team. Google PPC is already live and generating results. Your job is to optimise it, prove incrementality and scale it profitably across markets.You'll also evaluate and decide on the strategy for Meta and potentially other platforms. Your work will be measured on real sales outcomes, not vanity metrics.This is a role for someone who thinks in unit economics (CAC, payback, LTV), steers campaigns with confidence using AI-powered tools and treats measurement and incrementality as the foundation - not an afterthought.This is a fully remote role, reporting to the Head of Marketing.

What You’ll Do

Own the strategy and scaling roadmap for paid acquisition: account architecture, test roadmap, success criteria and scaling thresholdsManage budget and orchestrate campaigns across platforms (Google Ads, Meta and potentially LinkedIn): set up account structures, define goals, shape the conversion signals that guide platform algorithms and allocate spend across channelsOptimise towards real sales value (value-based bidding): feed revenue, margin and LTV signals back into the platforms, maintain healthy scepticism towards platform-reported metrics and prove the channel generates genuinely incremental salesBuild a reporting system on a consistent set of business KPIs (CAC, return on first booking, LTV and others) combining platform data with internal sales data - drawing clear conclusions and translating them into actionRun a disciplined testing cycle for campaign messaging: hypothesis and KPIs implementation conclusionCoordinate with the SEO team: share intent and audience data and actively measure and prevent traffic cannibalisationUse AI tools in your daily work: research, creative variants, reporting automation and analytics

What We're Looking For

Must-haves5+ years of hands-on performance marketing experience with strong ownership and real accountability for business resultsExperience running campaigns at scale - managing large, complex account structures with thousands of landing pages across multiple markets, not just small single-product accountsDeep knowledge of Google Ads and Meta Ads with meticulous attention to detailPractical experience with value-based bidding, importing offline/sales conversions and optimising towards revenue or marginAbility to design and run incrementality testsFinancial and business literacy - fluent in the language of CAC, LTV, payback and marginAI fluency as a daily working mode: research, creative production, analysis and automationQuick learner who is enthusiastic about testing and optimising new toolsFluent English (minimum C1)Strong collaboration and communication skillsNice-to-havesExperience launching a paid channel from scratchExperience with LinkedIn Ads or other performance channelsExperience in English-speaking markets (UK, US, Australia or others)Background in the leisure or travel industry

What Makes Us a Great Place to Work

• Competitive compensation
• Flexible working hours
• 24 paid days off per year & all bank holidays
• Birthday day off
• Private healthcare
• Growth budget for books and courses

And because we’re part of the events industry, we celebrate:Every quarter, we meet in Kraków to connect in person, recharge, and have fun together