Performance Marketing Manager

Wwshemi; Berlin; Hybrid; EUR 50,000 - 70,000; Full time

Job summary

Wwshemi in Berlin is seeking a hands-on performance marketer to own paid campaigns for multiple clients. You will manage Google, LinkedIn, Microsoft, and Meta campaigns and drive measurable pipeline through optimized lead generation.

This role requires at least one year of direct experience in performance marketing, managing five-figure monthly budgets, and reporting KPIs. Fluent English and native German are expected, and the role is hybrid with three days in the Berlin office.

Qualifications

• Minimum one year hands-on performance marketing experience.
• Experience setting up and optimizing Google Ads and LinkedIn Ads campaigns.
• Experience managing five-figure monthly ad budgets.
• B2B lead generation experience with measurable metrics.
• German native level and fluent English.

Responsibilities

• Own advertising accounts and independently decide strategy and development.
• Plan new account structures and learn each client's business and market.
• Set up, manage, and optimize paid search and social campaigns across Google, LinkedIn, Microsoft, and Meta.
• Monitor campaign KPIs, tracking, and reporting, and act promptly on issues and opportunities.
• Collaborate with growth consultants and marketing technology specialists to improve lead generation.

Skills

Google Ads

LinkedIn Ads

Microsoft Ads

Meta Ads

Budget Management

Campaign Analytics

Conversion Tracking

Multiple Clients

Tools

AI Tools

Job description

About the Role

Join a B2B performance marketing and lead generation team to run paid campaigns for multiple clients. You will own campaign performance and help clients generate predictable, measurable pipeline.

What You'll Do

• Own advertising accounts and make independent decisions about their strategy and development.
• Plan new account structures and quickly learn each client's business and market.
• Set up, manage, and optimize paid search and social campaigns across Google, LinkedIn, Microsoft, and Meta.
• Monitor campaign KPIs, tracking, and reporting, and act promptly on issues and opportunities.
• Work closely with growth consultants and marketing technology specialists to improve lead generation.

What We're Looking For

• At least one year of hands-on performance marketing experience, with a profile suited to an individual contributor role.
• Direct experience setting up and optimizing Google Ads and LinkedIn Ads campaigns.
• Experience owning ad accounts and independently managing five-figure monthly advertising budgets.
• B2B lead generation experience, with results measured through metrics such as cost per lead, return on ad spend, or pipeline.
• Confidence with conversion tracking, campaign measurement, and paid media reporting.
• Experience managing multiple client accounts is useful. Meta Ads, Microsoft Ads, agency experience, and using AI tools in campaign work are also beneficial.
• Native-level German and fluent English.

Compensation & Benefits

Base salary: €50,000 to €70,000 annually. Visa sponsorship is not available.

Location

Hybrid in Berlin, Germany, with three days per week in the office. The first month is fully on-site.