Performance Marketing Manager

Clera Labs, Inc.; Berlin; Hybride; EUR 50 000 - 70 000; Plein temps

Avantages offerts par ce poste

Hybrid work in Berlin

Three days in-office

Résumé du poste

Clera Labs, Inc. is seeking a permanent, full-time Performance Marketing Specialist in Berlin. You will independently manage client campaigns, own budgets, and optimize across Google, LinkedIn, Meta, and Microsoft Ads. Fluency in German and English is required to drive B2B lead generation and growth.

The role is hybrid in Berlin with three days in the office. A five-figure monthly ad spend is common, and the team focuses on measurable outcomes like CPL and ROAS.

Qualifications

• Hands-on performance marketing experience in B2B.
• Experience setting up and optimizing Google Ads campaigns.
• Experience managing advertising accounts with five-figure monthly spend.
• B2B lead generation experience with measurable metrics (CPL/ROAS).
• Comfort with conversion tracking, reporting, and multi-account management.

Responsabilités

• Own client advertising accounts and make independent strategy decisions.
• Plan and build new advertising accounts across clients.
• Set up, manage, and optimize paid search and social campaigns across Google, LinkedIn, Meta, and Microsoft Ads.
• Monitor KPIs, identify issues/opportunities, and take action to improve performance.
• Configure conversion tracking and report on results like CPL and ROAS.
• Collaborate with growth consultants and marketing tech specialists.

Connaissances

Campaign management

Budget ownership

Data analysis

German (native)

English (fluent)

Outils

Google Ads

LinkedIn Ads

Meta Ads

Microsoft Advertising

Description du poste

About the Role

Join a B2B performance marketing team focused on generating qualified leads and measurable growth for clients. You will independently manage paid campaigns across multiple accounts, with ownership of budgets, tracking, reporting, and optimization.

What You'll Do

• Own client advertising accounts and make independent decisions about campaign strategy and account development.
• Plan and build new advertising accounts, quickly learning each client's business and market.
• Set up, manage, and optimize paid search and social campaigns across Google, LinkedIn, Meta, and Microsoft Ads.
• Monitor campaign KPIs, identify issues and opportunities, and take timely action to improve performance.
• Configure conversion tracking and report on results such as cost per lead, return on ad spend, and pipeline contribution.
• Manage several client accounts in parallel and collaborate with growth consultants and marketing technology specialists.

What We're Looking For

• At least 1 year of hands-on performance marketing experience, ideally within the 1 to 6 year range.
• Practical experience setting up and optimizing both Google Ads and LinkedIn Ads campaigns.
• Experience owning advertising accounts and budgets with at least five-figure monthly spend.
• B2B lead generation experience, with results demonstrated through metrics such as CPL, ROAS, or pipeline.
• Comfort with conversion tracking, reporting, and managing multiple client accounts at once.
• Native-level German and fluent English.
• Experience with Meta Ads or Microsoft Ads, agency work, and AI tools in campaign workflows is a plus.
• Looking for a permanent, full-time role rather than freelance or part-time work.

Compensation & Benefits

Base salary: €50,000 to €70,000 annually. Visa sponsorship is not available.

Location

Hybrid in Berlin, Germany, with three days per week in the office. The first month is fully on-site.